0:00artist intro waving
The scene opens with a medium shot of a woman, Sandra, smiling brightly and waving her right hand towards the camera. She is centered in the frame, wearing a royal blue long-sleeved top and dark trousers. The background is a brightly lit, minimalist room with a large window visible behind her head on the right, letting in soft, diffused natural light. To the left, a glimpse of light brown wall and a dark furniture piece can be seen. Overlaid on the screen is a white speech bubble graphic with a black border, featuring the text 'CASETiFY ARTISTS' at the top and 'Sandra Hutter' written in a flowing cursive script below, covering part of her torso. Below this, white text reads 'hi I'm Sandra'. The overall color palette is dominated by the blue of her top, the bright white of the window and text, and the warm, neutral tones of the room. The lighting is soft and even, suggesting an indoor, daytime setting.
0:01drawing on ipad
An overhead shot captures a woman's hands using a white Apple Pencil to draw a vibrant floral pattern on an iPad. The iPad screen is a bright orange, and she is drawing a pink flower with a yellow center. Initially, only the outline and center of one large flower are visible. As the scene progresses, she adds lines to the petals, bringing the flower to life with more detail and depth. The setting appears to be a clean, white desk or table. A small 'CASETiFY ARTISTS' label is seen in the upper left corner of the frame. The lighting is bright and even, highlighting the vivid colors on the screen. The focus is entirely on the hands and the digital artwork being created, emphasizing the artistic process. White text 'Watch my art come to life' appears in the middle of the screen.
0:05phone case pattern animation
A top-down shot showcases an iPhone case with a black bumper and an orange back, adorned with a floral pattern. The camera initially shows a single, large pink flower with a yellow center, similar to the one being drawn on the iPad. As the scene progresses, the pattern animates and expands, with many smaller pink and yellow flowers gradually filling the entire orange surface of the phone case. The flowers have delicate white outlines. The 'CASETiFY ARTISTS' label is fixed at the top center. The background shifts from a clean white surface to a repeating pattern of the expanding flowers, illustrating the transition of the artwork from a single element to a comprehensive design. White text reads 'From one flower to many' and then 'this floral pattern right here on my iPad and now it's going to be one of my favourite CASETiFY designs'. The lighting is bright and even, emphasizing the vibrant colors and intricate details of the floral design.
0:09artist with package
A woman, Sandra, is seated on a dark grey sofa, smiling broadly at the camera while holding a large, rectangular package wrapped in white paper with a repeating black 'CASETiFY' logo pattern. She is positioned slightly to the left of the frame. Behind her, a colorful fabric wall hanging with abstract floral and human-like figures in vibrant green, pink, and orange tones is visible, along with a 'LOVE' text. To her right, a rectangular pillow with the same pink and orange floral pattern seen previously rests on the sofa. The room is brightly lit with natural light. White text 'My CASETiFY package arrived!' is overlaid on the lower left, followed by 'my new CASETiFY packages just arrived'. The overall mood is cheerful and anticipatory.
0:11opening phone case box
A close-up shot focuses on a pair of hands opening a small white box to reveal an iPhone case. The box is resting on the large, white patterned package from the previous scene. Inside the box, the iPhone case is visible, featuring the pink and orange floral pattern from Sandra's artwork. The case has a dark bumper and a prominent camera cut-out. A 'CASETiFY ARTISTS' label is at the top left of the frame. The lighting is bright and focused on the packaging and product. White text 'let's open it.' is overlaid at the bottom.
0:13phone case on couch
A close-up shot features the new iPhone case lying on the dark grey fabric of the sofa. The case displays the distinct pink and orange floral pattern, with a dark bumper. Above and slightly to the left of the case, the matching floral patterned pillow is visible. The 'CASETiFY ARTISTS' label is visible at the top left. The background is blurred, maintaining focus on the product and its coordinating accessory. White text 'Beautiful & built to last' is overlaid on the lower left, followed by 'these cases are not just pretty they're super durable too'. The lighting is soft and highlights the textures of the case and fabric.
0:15artist on phone with case
Sandra is shown in a medium shot, sitting on the dark grey sofa and talking on an iPhone, which is encased in her floral-patterned pink and orange CASETiFY case. She is smiling and appears engaged in conversation, holding the phone to her right ear. The colorful floral pillow is visible on the sofa to her right, and the abstract wall hanging is in the background. The 'CASETiFY ARTISTS' label is fixed at the top center. The scene is well-lit with natural light. White text 'Beautiful & built to last' is overlaid on the lower left, followed by 'with military grade protection'. Her posture is relaxed and comfortable.
0:17opening watch band box
A close-up shot focuses on hands opening a long, rectangular white box. The box contains a black Apple Watch band with a pink and orange floral pattern, matching Sandra's artwork. The inside of the box has a black and white polka dot design. The box is resting on the large, white patterned CASETiFY package. A 'CASETiFY ARTISTS' label is visible at the top left. The hands carefully pull out the watch band. White text 'I love how everything matches my iPhone' is overlaid at the bottom. The lighting is bright, emphasizing the product details.
0:19artist with watch band packaging
Sandra is seen in a medium shot, seated on the dark grey sofa, pulling a neon green ribbon out of a small white box. The box sits on the larger, white patterned CASETiFY package. She looks down at the box with a slight smile. The floral pillow and wall hanging are visible in the background. The 'CASETiFY ARTISTS' label is at the top left. White text 'I love how everything matches' is overlaid at the bottom. The lighting is consistent with previous indoor scenes.
0:20opening laptop sleeve box
A close-up shot from an overhead perspective shows hands opening a large green box containing a laptop sleeve. The sleeve is wrapped in white tissue paper, which is carefully removed to reveal the pink and orange floral pattern, matching Sandra's artwork. The 'CASETiFY ARTISTS' label is at the top left. The box rests on the white patterned CASETiFY package, with the floral pillow visible in the background. White text 'Matching iPhone, Watch & Laptop Sleeve' is overlaid in the center, followed by 'Apple Watch and laptop sleeve all with my original artwork'. The lighting is bright and even, showcasing the product and its vibrant design.
0:24artist with laptop sleeve
Sandra is seen in a medium shot, sitting on the dark grey sofa and holding the laptop sleeve with her pink and orange floral design. She holds it up slightly, smiling proudly at the camera. The green box it came in is open on the sofa next to her. The floral pillow and the abstract wall hanging are prominent in the background. The 'CASETiFY ARTISTS' label is at the top left. White text 'Every case supports real artists!' is overlaid at the bottom, followed by 'by choosing CASETiFY you're supporting artists like me'. The scene maintains the bright, natural lighting and joyful mood.
0:26watch band on wrist outdoors
A close-up shot focuses on a woman's wrist wearing the black Apple Watch band with the pink and orange floral pattern. The band features black clasps and 'CASETiFY' branding. The wrist is positioned against a bright, clear blue sky, suggesting an outdoor setting. The light is natural and bright, creating a sharp contrast between the patterned band and the sky. The 'CASETiFY ARTISTS' label is at the top left. White text 'Every case supports real artists!' is overlaid at the bottom, followed by 'and helping us share our creativity with the world'. The depth of field is shallow, blurring the background to keep the focus solely on the watch band.
0:29multiple phone cases display
An overhead shot displays a collection of vibrant CASETiFY iPhone cases laid out on a clean white surface. The cases feature various colorful and abstract floral patterns, including the prominent pink and orange design, as well as designs with blue, green, yellow, and black elements. Some cases have 'CASETiFY' branding visible on the bumpers. The camera slowly pans across the cases, showcasing the diversity of the artistic designs. The 'CASETiFY ARTISTS' label is at the top center. White text 'Sustainable. Stylish. Strong.' is overlaid on the lower right, highlighting product qualities. The lighting is bright and even, emphasizing the rich color palette and intricate details of each unique pattern.
0:34artist holding multiple cases
Sandra is shown in a medium shot, smiling and holding a stack of four CASETiFY iPhone cases, each featuring a different vibrant floral or abstract pattern, including her signature pink and orange design. She holds them upright, showcasing the designs to the camera. She is standing in the same bright, minimalist room from the opening scene, with the window visible behind her head. The 'CASETiFY ARTISTS' label is at the top center. White text 'Available now for iPhone 17 -> casetify.com/artist/sandra-hutter' is overlaid on the lower left, followed by 'you can find my designs including the new iPhone 17 cases at casetify.com'. Her expression is cheerful and engaging as she addresses the viewer. The lighting is bright and natural.
0:40casetify artists outro
The scene displays a static graphic with a clean, split background: the upper half is a light, pastel pink, and the lower half is a solid royal blue. Centered in the middle, overlapping both color blocks, is the 'CASETiFY ARTISTS' logo. The logo is a white rectangular speech bubble with a thick black border and black text. Small red dots punctuate the 'i's in 'CASETiFY' and 'ARTISTS'. The overall aesthetic is minimalist, vibrant, and branded, serving as a clear outro or call-to-action screen. The colors are bold and distinct.