0:00woman on bed unpacking The scene opens with a slightly blurry, medium shot inside a bright, modern bedroom. A woman is in the middle of the frame, sitting on a bed with white sheets and a dark bed frame. She is leaning over a dark duffel bag, appearing to unpack or pack items. The camera slowly racks focus from blurry to sharp. Behind her, a large window with dark curtains is visible on the right, letting in soft, diffused light. To the left, there's a tall green plant in a pot on a black stand, and a framed abstract art piece on a white wall. The overall color palette is neutral with whites, grays, and natural wood tones, creating a clean and minimalist atmosphere. Overlay text reads 'she found out my beard patch secret' with a surprised emoji. The man's voice narrates over the scene.
0:03man talking to camera product intro A man is shown in a medium close-up, centered in the frame, speaking directly to the camera with an engaging, friendly expression. He has a neatly trimmed beard. The background features warm-toned wooden cabinets, suggesting a kitchen or office setting. To his right, a small green plant in a white pot is visible on a white countertop. The lighting is bright and even, highlighting his face. He gestures enthusiastically with his hands, holding a small, dark cylindrical product in his right hand. Overlay text displays 'This is day 1' then changes to 'of trying to fix the patchy spots' then 'and I hit a problem'. The man is clearly the focus, presenting himself as a relatable persona.
0:06feet walking drawer open The camera is positioned overhead, looking down at a pair of feet walking across a light-colored wooden floor towards a dark wooden dresser with wicker-paneled drawers. The feet are wearing dark sneakers and light brown pants. As the feet approach the dresser, a hand reaches into the frame and pulls open the top drawer. The lighting is bright and even, with soft shadows. The overall aesthetic is clean and modern. Overlay text reads 'The problem is'. The voiceover continues the narrative.
0:08hand pulling product from drawer A close-up shot from an overhead perspective, looking down into an open dresser drawer. The drawer is filled with neatly folded light and dark clothing items. A male hand with light skin reaches in and retrieves a packaged product. The packaging is predominantly black with yellow accents, featuring the brand name 'BEARD CLUB' and a picture of a man with a beard, along with '1-DAY BEARD COLOR' and 'LIGHT BROWN'. The product itself is a black cylindrical applicator visible through the clear plastic packaging. The lighting is soft and warm, illuminating the contents of the drawer. Overlay text reads 'all the patchy spots filled in way too fast' then changes to 'once I started using this'.
0:11man presenting product close up A dynamic medium close-up of the man from the earlier scene, now holding the product, '1-Day Beard Color from Beard Club', very close to the camera, almost filling the frame. His face is expressive and smiling, with blue eyes and a full, neat beard. The background is slightly blurred but shows the wooden kitchen cabinets and a hint of a green plant. The lighting is bright and flattering. The camera then pulls back slightly as he speaks, maintaining eye contact and a positive demeanor. Overlay text states 'It's called 1-Day Beard Color from Beard Club'.
0:14man explaining product benefits The man is shown in a medium shot, centered and speaking directly to the camera. He holds the 'Beard Club' product in his right hand, making natural hand gestures with his left to emphasize his words. His expression is one of genuine surprise and satisfaction, reflecting on the product's effectiveness. The background remains the same modern kitchen with warm wooden cabinets and a white countertop with a small plant. The lighting is consistent, providing a bright and clean look. Overlay text reads 'and I was honestly shocked' then changes to 'how well it worked'.
0:16man showing product application The scene shifts to a medium shot of the man in what appears to be a bedroom or living area, with a bed and decorative artwork in the background. He holds the 'Beard Club' product in its clear plastic packaging, then expertly slides the actual applicator out, demonstrating its ease of use. His face is lit from the front, casting soft shadows, and he maintains a friendly, confident smile. The background is slightly blurred, featuring a reddish-orange headboard and modern abstract art on the wall. Overlay text reads 'It's super easy to do' then changes to 'You just pick your color'.
0:19man applying product to beard A medium close-up shot focuses on the man's face as he demonstrates the application of the beard color. He holds the black applicator with the brush tip angled towards his beard, making small, precise brushing motions along his jawline. His expression is focused and diligent. The background is a plain white wall with a hint of a green plant on the right, providing a clean, uncluttered setting. The lighting is bright and even. Overlay text simply states 'and brush it on'.
0:21extreme close up beard application An extreme close-up focuses entirely on the man's beard as the applicator brush strokes through the hair. The texture of the beard hairs, ranging from light to dark brown, is clearly visible, along with tiny patches of lighter skin before the color is applied. The brush, laden with dark brown product, glides smoothly over the hair, instantly making it appear fuller and more uniformly colored. The lighting is direct and bright, highlighting the detail of the beard and the product's effect. Overlay text reads 'Instantly fills in all the patches'.
0:22man satisfied with beard A medium close-up of the man, smiling broadly and looking pleased with his beard. He runs his hands along his jawline and touches his beard with a satisfied expression. His beard appears fuller and darker. The background is a clean white wall with a modern, minimalist art piece in an abstract sunburst pattern. The lighting is bright and even, emphasizing his happy and confident demeanor. Overlay text states 'My beard looks 10x better than it ever has before'.
0:25call to action with product display A medium shot of the man, now positioned slightly to the left, pointing with his right index finger upwards and towards the right. Behind him, multiple packages of 'BEARD CLUB 1-DAY BEARD COLOR' in various shades (Medium Brown, Dark Brown) are prominently displayed, creating a wall of product. The man maintains a friendly, encouraging expression, gesturing towards the product. Bright, direct lighting highlights both him and the packaging. A large, clear text overlay at the top of the frame reads 'USE CODE: GROWCLUB25 TO GET 25% OFF'. The scene ends with him continuing to point and engaging the viewer.
