0:00grocery aisle lotion A medium shot captures a young Caucasian woman standing in a brightly lit grocery store aisle. She is holding a purple lotion bottle with a gray pump dispenser, her eyes focused on its label. The background is filled with numerous retail shelves, meticulously stocked with various health and beauty products, predominantly displaying white and pastel-colored packaging. Bright fluorescent lights illuminate the scene from above, creating an even, functional glow. The overall color palette is dominated by the bright whites and grays of the shelving and the subtle blue and white gingham pattern of the woman's dress. Overlaid text appears sequentially: "I STOPPED WASTING" (0:00-0:01) followed by "TIME DOING THIS" (0:01-0:02), presented in a bold, teal sans-serif font with a white outline. The camera remains static, capturing the scene from a slightly low angle, looking upwards towards the woman and the shelves.
0:02home delivery unboxing intro A wide shot captures a young Caucasian woman walking barefoot into a sunlit, modern home entryway, carefully carrying a large, brown cardboard shipping box. The perspective is from inside the house, looking outwards through an open front door that frames a vibrant outdoor patio lush with green plants under bright daylight. To the left, a gleaming stainless steel refrigerator and elegant sage green kitchen cabinets are partially visible. On the right, a dark wooden console table with an ornate mirror above it fills part of the frame. The floor features light wood with a patterned rug near the entrance. Bright natural light streams in from outside, creating a warm and inviting atmosphere. The woman is dressed in a light blue and white striped button-down shirt paired with light-wash denim shorts. The prominent cardboard box in her arms is branded with the phrase "This home is the planet." and the "Grove" logo. A teal, bold sans-serif text overlay with a white outline, "ONCE I REALIZED THAT GROVE COLLABORATIVE," appears at the bottom of the screen. The camera remains static throughout this scene.
0:05kitchen unboxing product display A medium shot in a contemporary kitchen captures the young Caucasian woman from previous scenes actively unboxing a large cardboard box. She stands behind a white marble-patterned kitchen island, carefully removing various products from the "Grove" branded box and arranging them on the countertop. The kitchen features stylish sage green cabinetry, modern stainless steel appliances, and receives soft, natural lighting from a nearby window, supplemented by overhead fixtures. The woman, still in her light blue and white striped shirt, handles each item with care. Products include a vibrant purple lotion bottle, several small green bottles, a pristine white bar of soap, and a box of "Grove Co. Tree-Free Paper Towels," creating an attractive display of eco-friendly goods. A series of teal, bold sans-serif text overlays with white outlines appear throughout the scene: "NOT ONLY SELLS" (0:05-0:06), "BUT SAFE" (0:06-0:07), "SUSTAINABLE CHOICES FOR" (0:07-0:08), "EVERY SINGLE ROOM" (0:08-0:09), "OF MY HOME" (0:09-0:10), and "I SLOWLY STARTED SWAPPING OUT EVERYTHING" (0:10-0:11). The camera remains static.
0:11talking head product display A medium shot presents the young Caucasian woman in her kitchen, engaging directly with the camera. She stands centrally, confidently holding a large, gray non-stick frying pan in her right hand while making expressive gestures with her left. On the white marble-patterned countertop directly in front of her, three distinct products are neatly displayed: a teal and red spray bottle, a vibrant, multi-colored pouch of "Almond Protein Powder," and a clean white and red box clearly labeled "OLEA." The kitchen background features stylish sage green cabinets and a window to the left, which provides ample natural light. The scene is brightly and evenly lit. The woman is dressed in a dark brown t-shirt and a green baseball cap. A series of teal, bold sans-serif text overlays with white outlines appear: "I TRULY TRUST GROVE BECAUSE THEY" (0:12-0:13), "ONLY CARRY PRODUCTS" (0:13-0:14), "WITH STRICT STANDARDS" (0:14-0:15), "OF INGREDIENT TRANSPARENCY" (0:15-0:16), and "AND SUSTAINABILITY" (0:16-0:17). The camera maintains a static position.
0:17kitchen drawer utensils A close-up, overhead shot focuses on a bare hand with neat, unpolished nails, reaching in to open a light green kitchen drawer featuring sleek black handles. As the drawer smoothly slides open, it reveals a perfectly organized interior, showcasing a large, gray non-stick frying pan nestled among a collection of vibrant kitchen utensils. These utensils include spatulas and tongs in shades of teal, orange, and purple, all neatly arranged. The elegant white countertop with gray veining is visible above the drawer, and the light wood flooring can be seen below. The scene is brightly and evenly lit. Sequential teal, bold sans-serif text overlays with white outlines appear: "IN THE MEANTIME" (0:17-0:18) and "I'M CONSUMING WAY" (0:18-0:19). The camera executes a subtle panning down motion as the drawer is pulled open.
0:19kitchen counter supplements A slightly overhead, static shot focuses on a rustic wooden roll-top bread box positioned on a pristine white kitchen countertop. On the surface of the bread box, an eclectic assortment of items is meticulously arranged: a substantial gray stone mortar and pestle, two sleek round green tins, a delicate bamboo matcha whisk, and a small, light green bowl overflowing with several purple 'Cure' branded packets. A hand enters the frame from the bottom left, gracefully opening the roll-top of the bread box to reveal a perfectly organized selection of health supplements within. These include a large bag of 'Almond Protein Powder,' a bright yellow jar, several small dropper bottles, and thin green sticks, all neatly compartmentalized. The scene is bathed in bright, neutral lighting. Teal, bold sans-serif text overlays with white outlines appear sequentially: "LESS MICROPLASTICS" (0:19-0:20) and "BREATHING IN MUCH" (0:20-0:21). The camera remains static, emphasizing the deliberate action of the hand.
0:21kitchen drawer cleaning supplies A close-up, slightly overhead shot captures a bare hand methodically closing a light green kitchen drawer, fitted with a sleek black handle. Just before the drawer fully shuts, its interior contents are clearly visible: a meticulously organized collection of cleaning supplies housed within white plastic organizers. The products include spray bottles with eye-catching teal and purple triggers, an elegant glass bottle with a pump, a white and purple box of 'Mrs. Meyer's Clean Day' products, a white packet labeled 'Grove,' and several neatly folded cleaning cloths. The items collectively display a pleasing pastel and clean color palette. The light wood flooring is discernible beneath the drawer. The scene is brightly and evenly lit. Sequential teal, bold sans-serif text overlays with white outlines appear: "CLEANER AIR" (0:21-0:22) and "POTENTIAL ENDOCRINE DISRUPTORS" (0:22-0:23). The camera executes a subtle panning up motion as the drawer is pulled shut.
0:23bathroom shelf body care A medium shot focuses on a pristine white bathroom wall, featuring a window that bathes the scene in bright, natural light. Mounted on the wall is a stylish wooden shelving unit, impeccably organized with various body care products. A bare hand enters the frame from the right side, meticulously placing a gray bottle with a white cap onto a small, dedicated wooden box resting on the shelf. Other visible products include a vibrant green bottle labeled 'Osea,' a compact yellow tube, and a sleek white bottle. Below the shelves, a towel with striking black and white stripes hangs, adding a touch of contrast. To the right, a mirror partially reflects an indistinct section of the bathroom. The overall color palette is light and clean, enhanced by the warm, natural wood accents. Sequential teal, bold sans-serif text overlays with white outlines appear: "IN MY BODY CARE" (0:24-0:25) and "AND I'M" (0:25-0:26). The camera remains static throughout the scene.
0:25kitchen drawer reusable storage A close-up, slightly overhead shot captures a bare hand opening a light green kitchen drawer. The drawer, equipped with a sleek black handle, glides open to reveal a meticulously organized collection of reusable kitchen storage items. The contents include translucent silicone freezer bags of varying sizes, eco-friendly patterned beeswax wraps adorned with a charming blue and white leaf design, a clear glass jar with a warm wooden lid, and several light-colored mesh produce bags. These items are neatly arranged within the drawer, emphasizing their sustainable and practical nature. The light wood flooring is visible below. The scene is bathed in bright, even lighting. Sequential teal, bold sans-serif text overlays with white outlines appear: "HELPING OUT THE" (0:26-0:27) and "SAME TIME" (0:27-0:28). The camera executes a subtle panning down motion as the drawer is pulled open.
0:27split screen talking head e commerce A dynamic split-screen composition dominates the frame. On the left side, a medium shot features the young Caucasian woman, clad in a dark brown t-shirt and a green baseball cap, speaking directly to the camera with evident enthusiasm. She holds the familiar gray frying pan, her kitchen's sage green cabinets forming the background. The right side of the screen presents a scrolling e-commerce interface, mimicking a mobile website or app, showcasing an array of 'Grove Co.' products. Each product listing includes a clear image, the product name (e.g., '3-Ply Bamboo Toilet Paper,' 'Gentle Walnut Scrubber Sponges,' 'Dish Soap Refill'), customer star ratings, pricing details, and a prominent green 'Add to Cart' button. This interface smoothly scrolls upwards, continuously revealing new products. The entire scene is brightly and cleanly lit. A series of teal, bold sans-serif text overlays with white outlines appear: "I'VE" (0:27-0:28), "BEEN USING GROVE PRODUCTS EVERY" (0:28-0:29), "SINGLE DAY FOR" (0:29-0:30), "ALMOST TWO YEARS" (0:30-0:31), "NOW" (0:31-0:32), and "AND HONESTLY I CANNOT SEE MYSELF GOING BACK" (0:32-0:33). The camera remains static for the woman, while the e-commerce screen simulates a scrolling motion.
The entire frame is filled with a solid, dark teal background, providing a clean and uniform canvas. Centered within this field, white sans-serif text elegantly displays the phrase: "Your home, healthier." The typography is modern and crisp, effectively communicating a core positive brand message. The lighting is flat and perfectly even, ensuring legibility and a consistent visual tone. The camera remains static throughout this brief scene, allowing the message to stand out clearly.
The screen is entirely covered by a solid, dark teal background, creating a minimalist and branded aesthetic. Centered prominently on this background is the "Grove" logo, rendered in clean white sans-serif typography, with the word "COLLABORATIVE" appearing in a smaller, slightly lighter white font directly beneath it. Below the main logo, the white slogan "Your home, healthier" is displayed, reinforcing the brand's mission. Both the logo and the text are sharp, modern, and highly legible, serving to firmly establish brand identity. The lighting is flat and uniform across the frame. The camera maintains a static position, providing a stable presentation of the brand elements.
0:36end card call to action The frame is entirely filled with a solid, dark teal background, providing a distinct and consistent brand presence. Centered on the screen is a minimalist white outline icon depicting three stacked leaves, subtly symbolizing sustainability and natural elements, aligning with the brand's eco-conscious message. Below this icon, white sans-serif text reads: "Save more as a" followed by "Green Rewards VIP" in a vibrant, eye-catching lime green color. This text serves as a clear call to action, promoting a loyalty program. The typography is clean and modern, ensuring readability. The lighting is flat and even throughout the frame. The camera remains static, providing a clear and stable display of the final message and branding.