0:00derma roller close up A close-up shot of a black derma roller, angled slightly to showcase its cylindrical head covered in numerous fine, metallic spikes. The roller is positioned on a light-colored, possibly marble or granite, surface featuring subtle grey veining. The lighting is bright and even, creating a clean, professional aesthetic and highlighting the texture and metallic glint of the spikes. The background is a blurred continuation of the light surface. There is no discernible movement within the frame, making it a static product display. The dominant colors are black for the roller body, silver-grey for the spikes, and light grey/white for the background. White text is overlaid on the video: "The spikes help stimulate".
0:01man using derma roller A medium close-up shot captures a man's face in profile, focusing on his left cheek and beard area. His right hand holds a black derma roller, gently moving it upwards along the skin of his cheek where his beard grows. The man has light brown skin, and his beard is dark brown and appears moderately thick. The background is a plain, bright white wall, providing a clean, uncluttered setting. The lighting is soft and even, preventing harsh shadows and providing clear visibility of the product in use. His facial expression is neutral and focused on the application. White text is overlaid on the video: "circulation in the follicle".
0:02animated hair follicle initial An animated close-up view of a simplified human skin layer, depicted in a light peach color. A single, dark brown hair strand emerges from the skin, appearing slightly curved and thin. Small, ethereal, translucent white spherical particles gently float around the base of the follicle, suggesting cellular activity or a nutrient delivery mechanism. The background is a stark, pure white, emphasizing the animated elements. The overall aesthetic is clean and illustrative. White text is overlaid on the video: "circulation in the follicle".
0:03animated hair follicle filling An animated close-up continues to show a simplified human skin layer, presented in a light peach tone. The dark brown hair strand, previously thin, is now visibly thicker and appears to be in a growth phase, implying increased density. The small, translucent white spherical particles continue to float around the base of the follicle, maintaining the suggestion of ongoing biological process. The background remains a pure white. White text is overlaid on the video: "filling out beard patches".
0:04animated hair follicle growth This animated close-up showcases a simplified human skin layer, rendered in a light peach hue. The dark brown hair strand has significantly elongated and thickened, demonstrating clear, rapid growth. The translucent white spherical particles are still present and subtly animating around the base of the follicle. The background is pure white. The animation vividly illustrates the concept of rapid beard growth and fullness. White text is overlaid on the video: "and promoting rapid beard growth".
0:05man introducing product phone A medium close-up shot features a male presenter, with dark dreadlocks and round, gold-rimmed glasses, looking directly at the camera with an engaging smile. He holds a black smartphone in his left hand, its screen displaying images of Beard Club products, including bottles and a derma roller. In his right hand, he holds a black derma roller, gesturing with both hands as he speaks. The background is a plain, bright white wall, suggesting a clean, minimalist setting like a bathroom. The lighting is even and flattering. White text is overlaid, changing from "I got the viral beard growth tool" to "and I'm going to roll it over my beard for about a week and see what's up". The phone screen transitions to show a close-up of the derma roller being used on a beard.
0:10man holding derma roller close A tight close-up shot focuses on the man's hands as he holds the black derma roller. He brings the device closer to the camera, allowing for a detailed inspection of its textured handle and the spiky roller head. His thumbs are visible, supporting the product. The background is intentionally blurred, highlighting the product. The lighting is soft and even, emphasizing the product's details. White text is overlaid on the video: "So this derma roller".
0:12man using derma roller smiling A medium close-up of the man's face as he confidently applies the derma roller to his right cheek, smiling broadly towards the camera. His right hand guides the black roller gently upwards on his bearded cheek. The background is a clean, plain white wall. The lighting is bright and even, illuminating his face and the product in use. His facial expression is positive and assured. White text is overlaid on the video: "actually comes as part of the".
0:13beard club kit overhead An overhead shot reveals an open brown cardboard box, neatly arranged with an assortment of 'Beard Club' branded products. The contents include several black bottles with distinctive yellow 'B' logos, such as beard shampoo, beard growth oil, beard growth vitamins, and a vitamin spray. Also present are a wooden beard brush and the derma roller still in its product packaging. Shredded brown paper serves as cushioning material. The box rests on a white marble-like surface. The lighting is bright and direct from above, casting soft, subtle shadows that emphasize the product arrangement. White text is overlaid on the video: "Advanced Beard Growth Kit".
0:15man with phone james harden A medium close-up of the male presenter, looking directly at the camera with an enthusiastic smile. He holds a black smartphone in his left hand, which displays a clear portrait image of basketball player James Harden, featuring his signature prominent beard, wearing a basketball jersey. The presenter gestures with his right hand as he speaks, adding emphasis to his words. The background is a plain, bright white wall, uniformly lit. White text is overlaid on the video: "James Harden actually uses it and that's how I heard about it".
0:18beard growth vitamins close up A tight close-up shot captures a black plastic bottle with a matching screw-on cap. The bottle's label, black with a bright yellow 'B' Beard Club logo, prominently displays the text "BEARD CLUB BEARD GROWTH VITAMINS 60 Vanilla Flavored Capsules Dietary Supplement." The bottle is positioned on a light-colored surface, possibly marble or granite, showing faint grey veining. Bright, even lighting illuminates the product, making all label details clearly legible. White text is overlaid on the video: "This kit comes with beard growth vitamins".
0:20man holding vitamin spray A medium close-up of the male presenter shows him holding a small, amber-colored glass spray bottle with a black pump dispenser. The bottle has a black label with a yellow logo, though only partially visible. He first looks at the bottle, then slightly towards the camera with a subtle, warm smile. The background is a plain, bright white wall. The lighting is soft and even. White text is overlaid on the video: "Beard growth vitamin spray".
0:22man holding beard shampoo A medium close-up frames the male presenter holding a black bottle of Beard Club Beard Shampoo. The bottle's label is prominently displayed, showcasing the bright yellow 'B' logo and the product name in clear white text. He smiles broadly and confidently at the camera. The background is a plain, bright white wall. The lighting is bright and even, highlighting the product and his positive expression. White text is overlaid on the video: "Beard shampoo".
0:23man holding beard brush A medium close-up shot captures the male presenter holding a small, oval-shaped wooden beard brush with dark, natural bristles. He presents the brush directly to the camera, maintaining a friendly smile. The background is a plain, bright white wall. The lighting is bright and even, ensuring clear visibility of the brush's details and his expression. White text is overlaid on the video: "a beard brush".
0:25man holding cleansing spray A medium close-up of the male presenter shows him holding a small, amber-colored glass spray bottle with a black pump top. The bottle's black label with a yellow logo is visible and explicitly mentions 'cleansing spray'. He looks directly at the camera with a slight, confident smile. The background is a plain, bright white wall. The lighting is bright and even. White text is overlaid on the video: "and derma roller cleansing spray".
0:27man holding derma roller above kit A medium close-up shot captures the male presenter holding the black derma roller prominently above an open Beard Club kit box, which is partially visible at the bottom of the frame. He holds the derma roller up, displaying it directly to the camera with a wide, enthusiastic smile. The background consists of the plain white wall behind him and the brown cardboard box below. The lighting is bright and even, illuminating his happy expression and the product. White text is overlaid on the video: "and of course the derma roller".
0:28man spraying beard oil A medium close-up focuses on the male presenter's face as he applies a product from a small black spray bottle to his beard with his right hand. His expression is one of focused attention on the task. The background is a plain, bright white wall, providing a clean, undistracting setting. The lighting is bright and even. White text is overlaid on the video: "Give it a quick spritz with the oil".
0:29man holding vitamins and bottle A medium close-up captures the male presenter holding an uncapped black Beard Club vitamins bottle in his left hand. In his right hand, he displays two light-colored capsules, which are the vitamins. He looks towards the camera with a friendly and confident smile. The background is a plain, bright white wall. The lighting is bright and even, clearly illuminating the products and his face. White text is overlaid on the video, changing from "gonna take the vitamins every day" to "and I'll check back in a week".
0:32man showing beard results A medium close-up shot of the male presenter shows him facing the camera with a wide, satisfied smile. He is positioned in front of a lush, large green plant, possibly a palm or fern, which provides a soft, naturally blurred background. He gestures towards his beard, highlighting its apparent fullness and improved condition, even touching his chin. The lighting is soft and natural, creating a warm, inviting atmosphere. His facial expression exudes happiness and confidence. White text is overlaid on the video, changing from "so I had some patchiness over here that I straight up don't even see anymore" to "There's a lot more shine and fullness in my beard and it feels a lot softer".
0:40split screen past vs current beard A split-screen composition presents a visual comparison. The larger top section displays a high-quality portrait of the male presenter from an earlier time, featuring a noticeably less full beard and a more defined jawline. He has a neutral expression and stands against a warm, sunlit, tan wall. The smaller bottom section simultaneously shows a live, current shot of the presenter (as seen in the previous scene), smiling and talking. The contrast in beard fullness and background details between the two sections is stark, effectively highlighting the 'before and after' transformation. White text is overlaid on the video: "For reference this has been my beard in the past".
0:43man showing beard results derma roller A medium close-up of the male presenter shows him facing the camera with an excited and satisfied smile, positioned in front of the lush green plant. He gestures towards his visibly fuller and shinier beard, running his fingers through it to emphasize its texture. He then brings the black derma roller into the frame, holding it next to his chin as if to credit the tool for the results. The lighting is soft and natural, maintaining a warm ambiance. White text is overlaid on the video, changing from "I'm impressed. And honestly" to "if it gets me a beard like James Harden then I'm definitely going to keep rolling with it".
0:49split screen product ad cta A dynamic split-screen scene functions as a call to action. The larger top section features a promotional image or video still of a male model with a very full, expertly groomed beard, looking thoughtfully off-camera against a warm, golden-brown background. Overlaid are prominent white text elements: "20,000+ 5-STAR REVIEWS", "SHOP NOW" in a large black rectangle, and "USE CODE: GROWCLUB25 FOR 25% OFF". Below "SHOP NOW" are three minimalist icons (a razor, a leaf, a t-shirt) with corresponding labels: "GROOMING", "GROWTH", and "ALL". The smaller bottom section displays the male presenter (from earlier scenes) smiling and talking, appearing within what resembles a product selection interface on a webpage, featuring two white buttons on a black background labeled "Advanced" and "Ultimate". The overall composition is designed to promote purchase. White text is overlaid on the video: "This kit is on sale for a limited time, so if you wanna try it yourself, click down here".