0:00host presents cards
The scene opens with a young East Asian woman, smiling brightly, positioned centrally in the frame from the chest up. She holds a stack of 'Save the Date' cards in both hands, actively turning them to showcase different designs. Initially, she holds an orange card with the word 'SHUTTERFLY' blurred by motion, then transitions to reveal several pastel-colored and white cards with elegant typography and images of couples. The background is a well-lit, cozy home interior with light-colored walls, featuring a white fireplace mantel adorned with various decorative items. These include a framed artwork with lush green and blue tones, a white gourd-shaped lamp with a gold base, a green cactus-like ceramic sculpture, and potted green plants, adding a touch of natural warmth. The lighting is soft and even, suggesting natural daylight. The dominant color palette is warm and inviting, with neutrals, pastels, and vibrant greens from the plants. Overlaid text in a flowing script at the top reads: 'How to Make' and 'Save the Dates', accompanied by small heart icons.
0:02overhead card display 1
This overhead shot displays an arrangement of wedding stationery on a subtly textured, light beige or champagne-colored satin-like fabric that creates gentle ripples and shadows, adding depth. In the center, a white 'Save the Date' card featuring a black and white photo of a smiling couple embracing is visible, framed by delicate black floral and leafy illustrations. To its left, a light green envelope is partially visible underneath. To the right, another white card with bold black text, reading 'ALLY & SCOTT' and 'LONG STORY short', detailing wedding information like 'save our date 05.28.26', is prominently featured. A white envelope with a pink marbled pattern insert is positioned behind this card. Below the central card, a colorful 'Save the Date' card shows a couple in front of the Eiffel Tower, highlighting a destination wedding. The overall color palette is elegant and soft, dominated by whites, light greens, and subtle pinks, creating a romantic and sophisticated mood. Text is overlaid at the bottom: 'Save the dates are such a huge milestone in wedding planning'.
0:04screen recording template selection 1
The scene transitions to a screen recording of a mobile application interface, specifically browsing wedding stationery designs. The top of the screen displays a banner: '50% Off Wedding Stationery' with a 'Details' button. Below, navigation buttons include 'Save The Date Magnets', 'Full Photo', and 'No Photo', along with an 'ALL FILTERS' button and 'Sort by: Best Sellers'. The main content area shows a grid of 'Save The Date' card templates. The screen scrolls down, revealing various designs, including an 'Upload Your Own Design' placeholder, and several pre-designed cards featuring couples' photos and dates like '10.18.27'. Each card has ratings, prices (e.g., '$1.04 $0.52'), and a heart icon for saving. A 'Feedback' button is visible on the right edge. The primary colors are white, various shades of gray, and earthy tones from the card images, maintaining a clean, e-commerce aesthetic. Text is overlaid at the bottom: 'so let me show you how easy it is to design one on Shutterfly'.
0:07screen recording template selection 2
This is a continuation of the mobile application screen recording, focusing on more 'Save The Date' card templates. The screen scrolls further down, revealing additional designs such as 'Overlapping Memories', 'Flowy Serif', 'Sizable Date', 'Delicate Florals', 'Charming Clips', and 'Elegant Type'. Each template features example photos of couples, dates, star ratings, review counts, and sale prices (e.g., 'Starting at $1.04 $0.52'). A color swatch selector is visible at the top left, displaying various color options. The 'Feedback' button remains on the right side. The interface is clean and organized, dominated by white backgrounds with black text and subtle graphical elements. The images on the cards vary in color and style, showcasing the diversity of options available. Text is overlaid at the bottom: 'select from hundreds of beautiful templates'.
0:09screen recording filter options
The screen recording shifts to show a detailed filtering and customization menu within the mobile application. A long vertical list of categories is displayed, each with a plus sign for expansion: 'CARD FORMAT', 'SIZE', '# OF PHOTOS', 'PHOTO ORIENTATION', 'THEME', 'STYLE', 'FOIL COLOR', 'PRODUCT ORIENTATION', 'PAPER TYPE', 'FOIL AND GLITTER TYPE', 'TRIM OPTIONS', and 'GREETING'. As the video progresses, the 'THEME' category is expanded, showing checkboxes for options like 'Full Photo (73)', 'Simple (68)', 'Elegant (50)', 'Botanicals (26)', 'Summer (3)', 'Spring (2)', 'Fall (4)', 'Winter (4)', 'Upload Your Design (3)', and 'Monograms (7)'. The screen then scrolls down to expand the 'STYLE' category, revealing options such as 'Classic (63)', 'Contemporary (29)', 'Minimalist & Simple (17)', 'Modern (61)', and 'Rustic (44)'. A color swatch selector is visible at the very top. The 'Feedback' button is still present on the right edge. The interface is predominantly white with black text, designed for easy navigation. Text is overlaid at the bottom: 'sort by style, theme, customize the finishing touches'.
0:14screen recording single design view
This screen recording showcases a single 'Save The Date' design, titled 'Antique Floral Save The Date'. The card features a central black-and-white photo of a couple, framed by delicate, hand-drawn floral and leaf illustrations in black ink on a white background. Below the photo, the names 'MEGAN & ANDREW' are displayed, along with the date '09.10.20' and location 'ATLANTA, GA'. The screen also shows the designer's name ('Designed by pottsdesign'), customer ratings (4.22 stars, 9 Reviews), and a price of '$112.00' (originally '$202.40'). A 'Free economy shipping' offer is also visible. The interface is clean, predominantly white, highlighting the card's design. Small gray dots at the bottom indicate multiple views of the card. A 'Feedback' button is on the right. Text is overlaid at the bottom: 'like color, font, and paper type'.
0:17overhead card display 2
An overhead shot focuses on a beautifully arranged collection of wedding items on a wooden table. A white 'Save the Date' card, featuring a couple's photo framed by delicate black floral illustrations, lies prominently on a light pink envelope. To its left, a white ceramic swan vase holds dried floral sprigs. Behind the card, a light pink gift box with a matching ribbon is visible. To the right, several small, elegant wedding accessories are displayed: two pink faceted ring boxes, a small pink ceramic house, and a spool of ruffled, off-white ribbon with a golden wax seal stamp. The overall aesthetic is romantic and soft, with a dominant color palette of pink, white, and natural wood tones. The lighting is even and soft, highlighting the textures of the various items. Text is overlaid at the bottom: 'if you're an arty bride, you'll love this hand drawn'.
0:18hand holding cards floral
A close-up shot focuses on a woman's hand, adorned with intricate gold rings with pearl or white gemstone details, holding a fanned stack of five 'Save the Date' cards. The cards are white with black typography and illustrations, featuring a central photo of a couple framed by hand-drawn floral and leaf motifs. The visible card displays 'Save the Date' at the top, and 'ALLY & SCOTT' along with the date '05.28.26' and location 'PARIS, FRANCE' below the photo. The background is slightly blurred, revealing elements from the previous scene: a light pink gift box and small wedding accessories on a wooden surface, maintaining a soft, romantic atmosphere. The lighting is bright and even, emphasizing the detail of the cards and the hand jewelry. Text is overlaid at the bottom: 'antique floral save the date. For my vintage brides'.
0:21screen recording text design
The screen recording showcases another 'Save The Date' design, titled 'Together Type Save The Date'. This card is characterized by a minimalist aesthetic with large, bold, light beige typography spelling out 'SAVE THE DATE' as the dominant visual element on a white background. Smaller, elegant black text provides details like 'ASHLEY & JAMES', 'OCTOBER 23RD, 2028', and 'MALIBU, CALIFORNIA'. The screen layout includes a heart icon at the top right for saving, and gray dots at the bottom indicating multiple views of the card. Below the card, information about the designer ('Designed by Kelli Hall for Wedding Paper Divas') and a Costco discount offer are visible. The overall color palette is muted and sophisticated, focusing on cream, light beige, and black. A 'Feedback' button is on the right edge. Text is overlaid at the bottom: 'For my vintage brides'.
0:23hand holding cards ticket style
A close-up shot features a woman's hand, again adorned with intricate gold rings, holding a single 'Save the Date' card with a distinctive 'ticket style' trim, featuring gently rounded corners and small cut-outs on the sides. The card is light pink. One side displays the minimalist design 'SAVE THE DATE' in large, light typography, with 'ALLY & SCOTT', 'FEB 28TH, 2026', and 'San Francisco, Ca' in black text. The hand then flips the card to reveal the reverse side, which features a full-bleed photo of a couple standing in front of the Eiffel Tower under a pastel sky. Text at the bottom of the photo side reads 'WEDDING PAPER DIVAS' and 'WEDDING by SHUTTERFLY'. The background is softly blurred, showing the light pink gift box and wedding accessories from previous scenes, maintaining a cohesive aesthetic. The lighting is bright and even, highlighting the card's design and the jewelry. Text is overlaid at the bottom: 'you can customize the trim with a ticket style'.
0:26screen recording minimalist design
The screen recording displays a 'Save The Date' design titled 'Marriage Tale Save The Date'. This minimalist card features a clean layout with a black border, white background, and various black text boxes detailing wedding information. Prominent text includes 'GRACE HARPER' and 'MATT WILSON' at the top with intertwining hearts, followed by 'LONG STORY short' and details like 'FIRST DATE', 'PROPOSAL', and 'save our date 11.19.28'. Smaller text at the bottom indicates a website. The screen also shows multiple card options as small dots at the bottom, and pricing details: '$90.40' (originally '$180.00'). The design is crisp and modern, focusing on typography and structure. A 'Feedback' button is on the right edge. Text is overlaid at the bottom: 'and you just want to share'.
0:28overhead card display minimalist
An overhead shot presents a minimalist 'Save the Date' card laid out on a light beige or champagne-colored satin-like fabric that creates gentle ripples. The card is white with a black border and features bold black typography, reading 'ALLY & SCOTT' with intertwining hearts, and 'LONG STORY short', followed by specific dates and locations like 'save our date 05.28.26' and 'PARIS - FRANCE'. To the left of the card, a solid dark green envelope is visible, positioned slightly underneath. The overall color palette is clean and modern, dominated by black, white, and the subtle texture of the fabric. The lighting is soft and even, highlighting the details of the card. Text is overlaid at the bottom: 'your wedding info with your guests'.
0:30overhead card display final
This final overhead shot is a wider view, similar to the initial card display, showcasing a variety of 'Save the Date' designs on a light beige or champagne-colored satin-like fabric with soft folds. The arrangement includes the minimalist 'ALLY & SCOTT' card (black and white text), a white 'Save the Date' card with a couple's photo framed by black floral illustrations, and a colorful card featuring a couple in front of the Eiffel Tower. Additionally, there are white envelopes, one with a pink marbled insert, and a dark green envelope. The composition offers a diverse selection of styles, from traditional floral to modern minimalist. The lighting is soft and natural, emphasizing the subtle textures of the fabric and paper. The color palette remains elegant and understated, with accents of green and soft pastels. Text is overlaid at the bottom: 'discover your wedding style on Shutterfly'.
