0:00man with mouth exerciser and dermaroller The scene opens with a medium close-up shot of a man's face and upper chest, framed against a warm-toned kitchen background with light wood cabinetry. He has a dark, full beard and wavy brown hair. A vibrant green, circular object, likely a mouth exerciser, is held between his teeth. His eyes are directed towards the camera, suggesting direct address. The lighting is soft and even, originating from the front. White text overlay on the lower third reads "This is the #1 looksmaxxing beard kit". As the scene progresses, the man removes the green object and brings a black derma roller to his cheek, demonstrating its use on his beard. The camera remains static throughout this short segment, focusing on the man's actions and facial area.
0:03man explaining steps with phone A medium shot captures the man, now wearing a black hooded sweatshirt, standing in what appears to be a bathroom. The background consists of a white wall adorned with simple, abstract artwork in muted tones and a leafy green plant to the left. Overhead lighting casts a soft, even glow. The man holds an orange smartphone in his left hand, angled slightly towards the camera, and raises his right index finger to his lips in a 'shush' gesture before pointing to his beard. He appears to be speaking directly to the viewer. White text overlay at the bottom of the screen reads: 'How to looksmaxx your beard in 3 steps'. The camera maintains a static position, focusing on the man's presentation.
0:04unboxing beard oil An overhead shot focuses on a light brown cardboard box filled with various black and yellow branded beard care products. A hand, belonging to a male, reaches into the box to carefully pick up a small, amber-colored glass bottle with a black dropper cap. The bottle's label, featuring a bold yellow 'B' logo for 'BEARD CLUB' and text identifying it as 'BEARD GROWTH OIL', is clearly visible. The background is a clean, white surface, likely a countertop or table. The lighting is bright and even, highlighting the product details. White text overlay appears on the lower third of the screen: 'First you need a beard oil that has these key ingredients'. The camera is static, capturing the unboxing action from above.
0:08applying beard oil description A close-up shot focuses on a man's hands and the lower portion of his bearded face, set against a blurred warm-toned kitchen background, similar to the first scene. The man, wearing a black hooded sweatshirt, holds a small amber glass bottle of beard oil and squeezes a few drops onto the palm of his other hand. The camera then tracks slightly as he rubs his hands together, distributing the oil. As he applies the oil to his beard and cheeks with both hands, the focus remains tight on his actions. White text overlays sequentially appear on the screen, detailing key ingredients: 'almond oil', 'rice oil', 'Ricinus Communis oil', and finally, 'which is specifically formulated for beard growth'. The lighting is consistent and warm. The camera follows the hands' movement, adding a dynamic element to the close-up.
0:13dermaroller application The scene features two distinct shots demonstrating the use of a derma roller. The first is an extreme close-up of a black derma roller being glided across a thick, dark beard. The tiny needles of the roller are clearly visible as they interact with the skin and hair follicles, highlighting the mechanical action of the product. This is followed by a medium close-up of the same man from previous scenes, now wearing a white t-shirt and dark-rimmed glasses, applying the derma roller to his bearded cheek. He is in an indoor gym-like setting, with gym equipment faintly visible in the blurred background. The lighting is bright and direct. White text overlay reads: 'Then you use a derma roller to help stimulate the follicles'. Both shots maintain a static camera position.
0:17beard vitamins showcase This segment combines a close-up of a product being held and an overhead shot of pills. It begins with a male hand holding a black plastic bottle labeled 'B BEARD CLUB BEARD GROWTH VITAMINS' against a blurred background of a product kit box. The hand then tips the bottle, pouring several small, golden-brown capsules onto a clean, white surface. The camera shifts to an overhead perspective, showcasing the scattered capsules. The lighting is bright and even, emphasizing the product. White text overlay at the bottom explains: 'And make sure you take vitamins like these that have the exact minerals and nutrients your beard needs to grow and stay healthy and strong.' The camera remains static for both parts of this sequence, highlighting the product and its components.
0:22full beard kit overview An overhead shot presents a light brown cardboard box filled with the complete Beard Club growth kit. The box sits on a black gym bench with the 'MAJOR FITNESS' logo visible on the bench's surface in the background. A male hand enters the frame, pointing to and then picking up a black jar labeled 'BEARD GROWTH BALM' from the kit. The various products, including oils, vitamins, and a brush, are neatly arranged within the box. The lighting is bright and direct, creating strong shadows and highlighting the products. White text overlay at the bottom reads: 'Honestly, the best thing is to just get this beard growth kit from Beard Club because it literally has everything you need'. The camera is static, providing a clear top-down view of the kit and the interaction.
0:26cleansing spray showcase A close-up shot focuses on a man's hands holding up a small, amber spray bottle labeled 'B BEARD CLUB DERMA ROLLER CLEANSING SPRAY'. The man's face, wearing glasses, is visible but blurred in the background, hinting at the kitchen setting. The lighting is bright and even. As he holds the bottle, his hands slightly rotate it to show the label, then he taps the cap. White text overlay is present: 'and it's way less expensive than finding it all yourself'. The camera moves slightly, zooming out to reveal more of the man's hands and the product in detail, before cutting to the next scene.
0:29man brushing beard A medium close-up shot of the man, now wearing a black hooded sweatshirt and glasses, brushing his beard with a small, light-colored wooden brush. He stands against the same warm-toned kitchen background with light wood cabinetry. The lighting is soft and even. His attention is focused on brushing his beard, demonstrating a final grooming step. The white text overlay from the previous scene, 'than finding it all yourself', continues to be displayed on screen. The camera remains static, capturing the man's natural action.
0:31split screen call to action The final scene is a dynamic split-screen composition. The upper frame provides an overhead shot of the full Beard Club growth kit, neatly arranged in its cardboard box on a white countertop. The lower frame features the man, wearing a black hooded sweatshirt and glasses, as a talking head against the warm kitchen background. He speaks directly to the camera, gesturing with his hand towards the kit in the upper frame, as if encouraging viewers to click. The lighting is bright and consistent across both frames. Prominent white text overlay at the top reads: 'Use Code: GROWCLUB35 to Get 35% Off'. The camera remains static for both split frames, effectively combining demonstration with a direct call to action.
