0:00outdoor talking head beard touch The scene opens with a medium shot of a man, framed from the chest up, looking directly at the camera. He is outdoors with a bright, sunny background featuring dense green foliage and a rustic wooden fence behind him. A prominent sun flare is visible in the upper right quadrant of the frame, indicating bright natural light. The man has a full, dark beard and visible tattoos on his arms and neck. He initially looks at the camera with a slight smile, then shifts his gaze to the side while gently stroking his beard with his right hand. The lighting is bright and warm, creating some highlights on his skin and beard. On-screen text is overlaid in white, centered in the lower half: "POV: you save $180 a month at the barber with Beard Club". The overall color palette is natural, dominated by greens, browns, and the man's skin tones.
0:02outdoor medium close up beard touch This scene maintains a similar outdoor setting and on-screen text as the previous one but features a tighter medium-close-up of the man's face, framed from the upper chest to just above his head. The dense green foliage and bright sunlight, including a prominent sun flare, are still visible in the background, but the wooden fence is less distinct. The man's gaze is directed slightly upwards and to the side, maintaining a confident and thoughtful expression. He continues to stroke his beard with his right hand, emphasizing its texture and fullness. The lighting remains bright and natural, casting soft shadows under his chin and highlighting his features. The on-screen text, "POV: you save $180 a month at the barber with Beard Club", is still visible in white, centered in the lower half of the screen.
0:03close up beard profile The camera shifts to an extreme close-up profile view of the man's face, focusing specifically on his beard and jawline. The background is now a smooth, light gray wall indoors, suggesting a clean, minimalist environment, differing significantly from the previous outdoor scenes. The man's head is tilted slightly upwards, showcasing the length and fullness of his dark beard and mustache. The lighting is soft and even, likely from an indoor light source, with subtle shadows defining the contours of his face and beard. The on-screen text, "POV: you save $180 a month at the barber with Beard Club", remains consistently displayed in white, centered in the lower half of the frame. No direct action is occurring beyond a subtle shift in head position to emphasize the beard.
0:06close up beard worm eye This scene presents an extreme close-up, low-angle (worm's eye) shot of the man's beard and lower face. The perspective is looking upwards at his chin and beard from below. The background is a plain, light-colored surface, possibly a ceiling or high wall indoors, contrasting with the previous scenes. The man's head is slightly tilted, allowing the camera to capture the dense, curly texture and impressive volume of his dark beard from an unconventional angle. Subtle shadows highlight the depth of his beard. The on-screen text, "POV: you save $180 a month at the barber with Beard Club", is still present in white, centered at the bottom of the frame. The lighting is soft and ambient, characteristic of indoor conditions.
0:07product showcase call to action The scene transitions to a static, eye-level shot showcasing a collection of "Beard Club" grooming products neatly arranged on a light wooden countertop or table. The products include various dark bottles and containers (shampoo, oil, growth vitamins, spray) featuring bright yellow labels with a distinctive 'B' logo. A larger black box with yellow branding for "Beard Club" stands vertically at the back-left. A large, oval-shaped wooden beard brush with boar bristles lies prominently in the foreground. The background consists of a stylish white hexagonal tiled wall and a blurred green plant in a vase, suggesting a modern, clean bathroom or kitchen setting. Bright, even indoor lighting illuminates the products, creating soft reflections on the bottles. Overlaid text in white, centered, reads: "USE CODE: GROOM35 FOR 35% OFF". The color palette is dominated by dark packaging, vibrant yellow branding, natural wood tones, and white tiles.