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Ancient Nutrition

ancientnutrition.com

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Brand

Ancient Nutrition

AI Analysis

AI Tags

HookTalking HeadClose-UpText OverlayDialogue On CameraConfidentFemale PresentExpert AuthorityDisclaimer PresentFace First FrameProduct DemoProduct In HandPackaging VisibleLogo VisibleBrand Mention SpokenProduct First FrameValue PropositionProof PointStatistic MentionObjection HandlingCall To ActionUrgency TriggerEnd Card

Transcript

0:00From a marketing perspective, this is pretty crazy.

0:02So we launched multi-protein and creatine around a simple idea.

0:09Five premium protein types

0:12and creatine in one simple product.

0:16No aggressive promos,

0:18no hype campaign,

0:20and it sold out in less than two weeks.

0:23That's when we knew we were on to something.

0:26So if you want to be one of the ones to get your hands on the next generation,

0:30multi-protein plus creatine,

0:34go to ancientnutrition.com.

Text on Screen

0:00Amelia Thorn

0:00Chief Marketing Officer,

0:00Ancient Nutrition

0:00From a marketing perspective,

0:00These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

0:01this is pretty crazy.

0:02So we launched

0:03ANCIENT NUTRITION

0:03MULTI PROTEIN

0:03ANIMAL-BASED

0:03+5G Creatine

0:03Dark Chocolate

0:03FLAVOR

0:03COLOSTRUM

0:03GRASS-FED WHEY

0:0326

0:03GRAMS OF PROTEIN

0:0310

0:03TYPES OF COLLAGEN

0:03BONE BROTH

0:03WHOLE FOOD DIETARY SUPPLEMENT | NET WT. 22 OZ (1.37 LB) 620 G

0:03Multi Protein + Creatine

0:05Amelia Thorn

0:05Chief Marketing Officer,

0:05Ancient Nutrition

0:05around a simple idea.

0:065 premium protein types

0:10in one simple product.

0:12aggressive promos

0:13hype campaign

0:15And it sold out in less than two weeks.

0:17That's when we knew

0:19we were on to something.

0:20So if you want to be one of the ones

0:22to get your hands

0:23on the next generation

0:24ANCIENT NUTRITION

0:24MULTI PROTEIN

0:24ANIMAL-BASED

0:24+5G Creatine

0:24Dark Chocolate

0:24FLAVOR

0:24COLOSTRUM

0:24GRASS-FED WHEY

0:2426

0:24GRAMS OF PROTEIN

0:2410

0:24TYPES OF COLLAGEN

0:24BONE BROTH

0:24WHOLE FOOD DIETARY SUPPLEMENT | NET WT. 22 OZ (1.37 LB) 620 G

0:24Multi Protein + Creatine,

0:26go to

0:26ancientnutrition.com

0:26order now

Scenes (4)

0:00opening statement talking head

The scene opens with a direct, close-up shot of a woman with long, straight blonde hair and rectangular, dark-framed glasses. She is looking directly at the camera, speaking with a clear and engaging expression. Her mouth is slightly open as she speaks, conveying a sense of active communication. The background is softly blurred, showing a bright, well-lit indoor environment with hints of white walls and a window on the right side. The lighting is soft and even, highlighting her face without harsh shadows. Text overlays appear on the screen: initially, "From a marketing perspective, this is pretty crazy.", then transitioning to "So we launched". A small disclaimer at the very bottom of the screen reads: "These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease." The overall color palette is bright and neutral, emphasizing the subject.

0:03product showcase first

A close-up, eye-level shot focuses on a dark blue, cylindrical protein powder container, held firmly by a person's hand. The container features the brand "ANCIENT NUTRITION" with a geometric gold logo, and prominently states "MULTI PROTEIN ANIMAL-BASED +5G CREATINE Dark Chocolate Flavor". Detailed nutritional facts and benefits are displayed around the center, including "26 GRAMS OF PROTEIN", "10 TYPES OF COLLAGEN", "COLUSTRUM", "GRASS-FED WHEY", and "BONE BROTH". The container's label has a textured, dark chocolate-colored band. The background is softly blurred, showing an indoor setting with hints of a wooden table and potentially a kitchen environment. White, radiating line graphics are animated around the lower part of the container. Text overlay reads "Multi Protein + Creatine". The same disclaimer as in the previous scene is visible at the bottom.

0:05explanation of product benefits

The scene returns to a close-up of the woman from the first scene, with long blonde hair and dark-framed glasses, speaking directly to the camera. She maintains a confident and slightly enthusiastic expression, articulating key features and benefits of the product. The indoor background remains brightly lit and subtly blurred, consistent with the initial shot. As she speaks, several text overlays appear sequentially: "around a simple idea.", then "5 premium protein types", then "in one simple product.". Following this, two negative claims appear with red "X" icons: "aggressive promos" and "hype campaign", visually indicating what the company didn't do. Finally, the text "And it sold out in less than two weeks. That's when we knew we were on to something." appears, conveying a success story. The lighting is consistent, providing a soft, even illumination. The disclaimer text persists at the bottom of the screen.

0:19call to action and product showcase

The scene begins with the woman, identifiable by her long blonde hair and dark-framed glasses, in a close-up shot, looking directly at the camera. She is speaking with an encouraging and enthusiastic tone, inviting viewers to engage with the product. The background is the same blurred, bright indoor setting. A text overlay appears: "So if you want to be one of the ones to get your hands on the next generation Multi Protein + Creatine,". The scene then transitions to a product shot, similar to Scene 2, but the dark blue protein container is now placed on a light-colored wooden table surface, with a blurred kitchen or home interior in the background. The text "Multi Protein + Creatine," remains, and is then followed by a clear call to action: "go to ancientnutrition.com" with an animated "order now ->" graphic pointing to the left, towards the website address. The lighting on the product is natural and bright. The disclaimer is still present at the bottom of the screen.

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