0:00product closeup spray bottle
A tight close-up shot focuses on a sleek, clear glass spray bottle with a minimalist design. The lower third of the bottle is encased in a smooth, matte white silicone sleeve, featuring a subtle, embossed leaf logo in the center. Inside the clear glass top, a transparent plastic tube extends from the spray mechanism into a translucent, milky-white liquid that fills about a quarter of the bottle. The background is softly blurred, appearing as a light, muted teal or green wall. Bright, soft, natural-looking light illuminates the bottle from the front, creating gentle reflections on its glass surface and subtle shadows beneath the silicone base. There are no harsh shadows, indicating diffused lighting. The overall color palette is clean and fresh, dominated by white, clear glass, and a soft teal. The text "Buy once" in a white rectangular box with a black border appears in the middle of the bottle, followed by "Refill forever!!!" appearing below it, both in a sans-serif font.
0:02product refill bottle offer
The scene features a medium shot of a large, off-white or light beige plastic bottle for hand soap refill, angled slightly to the right. The bottle, branded "Grove Collaborative Hydrating Hand Soap Refill," has clear, minimalist labeling with product details like "LEMON, EUCALYPTUS & MINT" and "13 FL OZ (384 ML) - SINGLE REFILL," along with a "BEYOND PLASTIC" circular logo, all in dark green text. The background is a soft, light blue-green, slightly out of focus. A diagonal white text box with a black border reading "Free set with 1st order" overlays the top left. Three "heart-eyes" emojis are prominently displayed to the left of the bottle, alongside an animated graphic of a light blue pump bottle with white bubbles emanating from its dispenser, suggesting soap. The lighting is bright and even, highlighting the product packaging without harsh shadows. The color palette is pastel and natural, with light blues, greens, and cream.
0:06beyond plastic logo
A tight close-up on a white surface reveals a prominent circular logo in dark blue. The logo features a stylized image of a rising sun with rays, above the words "BEYOND PLASTIC" in bold, sans-serif capital letters. An arrow points upwards from the horizon line through the sun, symbolizing progress or upward movement. Above this logo, in white sans-serif text, is the phrase "We're moving". The background is a plain, clean white, suggesting a minimalist and environmentally conscious brand identity. The lighting is bright and even, casting no discernible shadows, emphasizing clarity and simplicity. The primary colors are crisp white and a deep, corporate blue.
0:08brand logo reveal
The scene begins with a close-up of the "Grove" part of the logo from the previous scene, then smoothly zooms out to reveal the full "Grove Collaborative" logo. The logo is displayed in a clean, sans-serif font in a deep blue color, with "Grove" being larger and more prominent, and "COLLABORATIVE" appearing directly below it in smaller, uppercase letters. A registered trademark symbol (®) is subtly placed next to the "e" in "Grove". The background is a pure, unblemished white, creating a stark contrast that makes the logo stand out. The lighting is bright and uniform, ensuring the logo is clearly visible without any distractions. The color palette is simply white and the specific shade of deep blue of the logo.
