0:00woman pouring detergent
A medium shot frames an adult woman in a brightly lit, modern laundry room. She is positioned to the right of the frame, leaning over a white washing machine, carefully pouring a translucent white liquid from a large white bottle into the machine's detergent dispenser drawer. To the left, a gleaming white countertop extends, featuring a sleek black faucet and sink. Various white bottles, folded blue towels, and a vase brimming with vibrant yellow and purple flowers are neatly arranged on the counter. A large window in the background reveals lush green outdoor foliage, casting natural light into the scene. The overall lighting is bright and even, indicating daytime. The dominant color palette consists of crisp whites and light blues, accented by the natural greens and purples of the plants.
0:03product shot detergent and dispenser
A medium shot showcases two 'GROVE' brand laundry products on a light wooden surface in the foreground. On the left is a soft, flexible white pouch labeled 'GROVE Ultra-Concentrated Laundry Detergent' in purple and white text, specifying 'Lavender & Rosemary' scent. To its right stands a distinct white, conical-shaped reusable detergent dispenser bottle, featuring a handle and the 'GROVE' logo near its base, with a translucent white liquid visible inside. The background is softly blurred, depicting a bright and modern laundry room or kitchen environment with white cabinetry and countertops. The lighting is gentle and uniform, highlighting the clean and eco-friendly aesthetic of the products. White text, 'Ultra-Concentrated,' appears on the left side of the screen.
0:06hands refilling dispenser
A close-up shot focuses on the hands of a person refilling the 'GROVE' dispenser. From the top of the frame, a flexible white detergent pouch with a narrow spout is seen pouring a stream of clear, slightly milky liquid into the open top of the conical white dispenser. The dispenser has clear markings, including a 'MAX' fill line, which the liquid approaches. The person's hand, with manicured nails, holds the pouch steady. In the blurred background, a dark blue or teal garment is vaguely visible. White text, 'So you refill less often,' overlays the bottom of the screen. The bright, direct lighting emphasizes the pouring action and the liquid's clarity.
0:10product shot dispenser auto dosing
A medium shot displays the standalone white, conical 'GROVE' laundry detergent dispenser, identical to the one shown previously. It is centrally placed on a light wooden surface. The background is out of focus, showing a brightly illuminated, modern laundry room or kitchen with white fixtures. White text, 'Auto dosing dispenser,' is overlaid on the left side of the screen, highlighting a key feature of the product. The lighting is soft and even, accentuating the dispenser's clean lines and minimalist design. The overall color scheme is bright and neutral, with subtle warmth from the wooden surface.
0:11woman demonstrating dispenser
A medium shot shows a woman demonstrating the 'GROVE' detergent dispenser. She stands centrally in the frame, holding the white, conical dispenser by its handle at chest height. She performs a clear action: flipping the dispenser upside down, then righting it, illustrating its auto-dosing mechanism. She wears a light beige cardigan over a dark teal v-neck top. The background is a blurred, bright modern laundry room, featuring glimpses of white laundry appliances and countertops. White text, 'For the right amount each time,' is overlaid at the bottom of the screen. The lighting is consistent and bright, illuminating her actions and the product clearly.
0:17product shot dispenser features
A medium shot presents the white, conical 'GROVE' laundry detergent dispenser on a light wooden surface. This view is identical to Scene 4, with added informational graphics. White text overlays, accompanied by arrows, highlight specific features: 'Slip-free silicone base' points to the dispenser's white base, and 'Drip-free design' points towards its angled spout. The background is a softly blurred, brightly lit modern laundry room or kitchen environment, maintaining a clean aesthetic. The lighting is soft and even, ensuring that both the product and its highlighted features are clearly visible against the subdued background. The overall color palette is predominantly white and light wood tones.
0:19product shot detergent and dispenser reusable
A medium shot displays the 'GROVE Ultra-Concentrated Laundry Detergent' pouch alongside the 'GROVE' dispenser, positioned on a light wooden surface. This scene is similar to Scene 2, but with a different textual overlay. The background is a brightly lit, softly blurred modern laundry room, showing white cabinets and a black faucet in the distance. White text, 'Reusable glass dispenser,' is overlaid on the right side of the screen, emphasizing an environmental benefit of the product system. The lighting is bright and diffused, contributing to a clean and conscious product presentation. The composition is static, allowing full focus on the products and their message.
0:22product shot full laundry set
A medium shot showcases a complete 'GROVE' laundry care set arranged on a light wooden surface. From left to right, the products include a white plastic spray bottle labeled 'Stain Remover,' the 'Ultra-Concentrated Laundry Detergent' pouch, and the conical reusable dispenser. The background is a brightly lit, blurred modern laundry room, featuring white washing machines and dryers on the left, and white cabinets with a black faucet on the right. White text, 'Laundry made simple,' is overlaid at the top of the screen. The soft, bright lighting ensures all products are clearly visible, emphasizing their harmonious design and functionality. The scene evokes a sense of ease and efficiency in laundry routines.
0:26woman folding laundry
A medium shot captures a woman, visible from her torso down, engaged in laundry. She holds a large, round wicker laundry basket with a white fabric liner, from which she is gracefully picking up a folded yellow garment. The basket rests on a white, flat surface, possibly a bed or table, partially covered by a vibrant teal blanket. The background is a bright, clean room with white walls, subtly adorned with framed abstract art, including one with colorful, geometric shapes, adding a minimalist decorative touch. The lighting is soft and even, creating a calm and domestic atmosphere. Her movements are gentle and purposeful, indicative of routine household chores.
0:28package delivery
A medium close-up shot focuses on a 'Grove Collaborative' branded cardboard delivery box. The square, brown box, featuring the 'Grove Collaborative' logo and blue decorative stripes, sits on a woven, light brown, braided straw doormat directly outside a doorway. A person, visible only from the shins down, wearing blue jeans and practical brown flat shoes, approaches from the left side of the frame and bends down to pick up the box. The background reveals a bright, white residential porch with white railings and lush green outdoor plants, indicating a sunny, daytime setting. The natural light highlights the texture of the doormat and the details of the package.
0:29woman carrying package
A medium shot captures the woman, seen in previous scenes, walking from right to left across a brightly lit entryway, carrying the 'Grove Collaborative' cardboard box. She wears a light beige cardigan over a dark teal top and blue jeans, and she has a broad, joyful smile. She walks past a classic white door with multiple glass panes in its upper section, featuring a golden doorknob. To the left, a rustic wooden shelf is mounted on the white wall, adorned with a clear vase holding bright yellow flowers and two small golden decorative objects. The floor is light-colored wood. The bright, natural indoor lighting creates a welcoming and cheerful atmosphere.
0:32end screen logo and offer
The scene transitions to a static, dark teal background, serving as the brand's end screen. The 'Grove COLLABORATIVE' logo, rendered in crisp white text, is prominently centered on the screen. Below the main logo, a tagline or offer is displayed in white text, stating: 'Free kit with your first order'. The minimalist design with strong color contrast gives a clean, professional, and inviting appearance, effectively conveying the brand identity and a promotional offer.
