0:00initial talking head setup A medium shot captures a young woman with vibrant pink hair, pulled into two low pigtails with some strands framing her face. She has light skin and is wearing a mint green sweatshirt with pink trim and a black skeleton ribcage design on the front. Her fingernails are painted in an iridescent reddish-brown. She looks directly at the camera, then briefly touches her face before turning her body slightly to her right, glancing back at the camera. The background consists of white shelving units filled with various beauty products, accessories, and decorative items like a pink spiral hair tie holder and a blue butterfly figurine. The lighting is bright and even, illuminating her face and the detailed background clearly. The overall color palette is pastel and bright.
0:02gesturing with text overlay The young woman with pink hair is centered in a medium shot, turning her body fully towards the camera from a slight side angle. She gestures emphatically with her right arm, bending her elbow and pointing her thumb downwards, then brings her arm back to her side. Her expression is energetic and animated, with a wide, confident smile revealing braces. The background remains the same white shelving unit filled with beauty products and accessories. Bright, even lighting. A text overlay in white reads "2026 is soooo my year" with an emoji of a winking face with its tongue out.
0:03holding purple box The woman is in a medium shot, holding a small, light purple box in her left hand, which she then lowers out of frame. She is speaking directly to the camera with a lively expression. Her pink hair and skeleton sweatshirt are visible. The background is still the white shelving unit filled with numerous beauty items. The lighting is consistent, bright, and soft. The box is subtly branded, indicating a beauty product.
0:05showing eyeshadow palette The woman holds a large, rectangular eyeshadow palette, labeled "girlactik The Second Palette Vol. I", in a brown case with intricate white floral designs, up to the camera. She looks excited and speaks directly to the viewer, showcasing the product. Her bright pink hair, mint green and pink skeleton sweatshirt, and the white shelving unit background with various beauty items are all clearly visible. Her expression is animated and positive, indicating enthusiasm for the product. The lighting remains bright and even, highlighting the details of the palette.
0:09close up palette and text A close-up shot focuses on the woman's face and upper chest. She has bright pink hair and is wearing a mint green and pink sweatshirt. She points her index finger directly at the camera with an intense, happy expression, revealing her metal braces. She then brings the eyeshadow palette closer, open to reveal a range of pastel and neutral shades inside. Her hand, with iridescent red nails, points to the pastel shades within the palette. A large white "W" is overlaid on the lower left of the frame, and then "has pastels in it !!" appears in white text at the bottom. The background is blurred, showing the white shelves.
0:11applying green eyeshadow A medium shot shows the woman applying mint green eyeshadow to her left eyelid with a small, precise brush. She holds the open eyeshadow palette in her left hand, revealing the pastel shades she is using. Her expression is focused as she meticulously applies the makeup, then she looks at the camera and speaks, engaging with the viewer. Her bright pink hair and skeleton sweatshirt are visible, framing her. The white shelving background remains consistent. The lighting is bright and even, allowing for clear visibility of the makeup application.
0:16applying purple eyeshadow with cup A medium shot of the woman, now with mint green eyeshadow applied to her left eye, as she begins applying a light purple eyeshadow to her right eyelid with a brush. She holds a white paper cup, featuring the iconic teal and purple "Jazz" design, in her left hand, bringing it close to her face while speaking directly to the camera. Her expression is playful and animated, showcasing her personality. Her pink hair and skeleton sweatshirt are visible, adding to her distinctive look. The white shelving background with various beauty products is present. The lighting is bright and even, highlighting the makeup application and the cup.
0:20close up palette combo A close-up shot of the woman. She holds the open eyeshadow palette up, with her left hand pointing to three different shades within it: a mint green, a light purple, and a shimmering silver. Her left eye has the applied green eyeshadow, and her right eye has both green and light purple eyeshadow, indicating the progression of her makeup application. She speaks with a playful, confident expression, demonstrating her technique. Her pink hair frames her face. The background is blurred white shelving, keeping the focus on her and the product.
0:23extreme close up eyeshadow application An extreme close-up shot focuses intently on the woman's right eye. Her finger, adorned with an iridescent red nail, gently presses a shimmering, light silver eyeshadow onto her eyelid, layering it over the previously applied green and purple shades. The delicate application is clearly visible. The skin around her eye, her eyebrow, and fine facial details are sharply in focus. The background is completely out of focus, emphasizing the makeup application process. The lighting is soft and enhances the shimmer of the eyeshadow as it's applied.
0:26shaking palette excitedly A medium shot captures the woman, now with a full pastel eyeshadow look (mint green, purple, and shimmering silver) on both eyes, excitedly shaking the closed eyeshadow palette in her hands. Her expression is very happy and surprised, with a wide, genuine smile, showcasing the successful makeup application. Her bright pink hair and skeleton sweatshirt are visible. The white shelving unit filled with various beauty items is clearly in the background. The lighting is bright and cheerful, matching her elated mood.
0:28ipsy box explanation The woman holds an open pink "IPSY" box in her left arm, revealing pink shredded paper and various beauty products nestled inside. She speaks directly to the camera, explaining details about the subscription service. Her face now features full makeup, including winged eyeliner, long false eyelashes, blush, and subtle star-shaped face decals, completing her vibrant look. Her pink hair and skeleton sweatshirt are visible. The white shelving background remains consistent. A graphic overlay appears on the top right, displaying "EXCITING MEMBER UPDATE" and an infographic detailing "GLAMBAG -> IPSY ORIGINAL", "BOXYCHARM -> IPSY EXTRA", "ICONBOX -> IPSY ULTIMATE" with small product images. Subsequently, another graphic overlay appears on the lower left showing "IPSY EXTRA" and illustrative images of makeup products.
0:34showing watermelon treatment The woman holds a small, white rectangular box labeled "GLOW RECIPE WATERMELON GLOW AHA NIGHT TREATMENT" with a prominent watermelon graphic on its front. She displays the box clearly to the camera while speaking about the product. Her full, vibrant makeup is visible, along with her bright pink hair and the mint green and pink skeleton sweatshirt. The open pink IPSY box is still visible in the lower right corner, filled with packaging material, and the white shelving background provides context. The lighting is bright and even, allowing for easy reading of the product label.
0:41showing hydrating cream The woman holds a small, light blue and white striped box labeled "FIRST AID BEAUTY HYDRATING DEWY GEL CREAM" up to the camera. She then carefully opens a matching light blue cylindrical container, revealing the smooth, white cream inside. She brings the open container close to her nose, as if smelling the product, and makes a satisfied facial expression. Her full makeup and bright pink hair are visible, along with the mint green and pink skeleton sweatshirt. The white shelving background and a glimpse of the pink IPSY box remain in view. The lighting is bright and consistent.
0:46split screen comparison The woman holds the open blue cream container and speaks to the camera, expressing her satisfaction with the product. Her full makeup and bright pink hair are prominently visible. A dynamic split-screen effect appears: the main frame shows her holding the cream and talking, while a smaller inset video on the bottom right corner displays two previous short clips of her applying a small tube of the same product to her face and reacting positively. In these smaller clips, she appears with less makeup, providing a 'before' perspective. The background for the main shot is the familiar white shelving filled with products. The lighting is bright and consistent across all elements.
0:50showing wander blush The woman holds a small, light pink rectangular box labeled "WANDER BEAUTY ON-THE-GLOW BLUSH AND ILLUMINATOR". She meticulously extracts the product, which is a dual-ended stick, from its packaging. Her full makeup, bright pink hair, and the mint green and pink skeleton sweatshirt are clearly visible. The white shelving background is consistent throughout the scene. The lighting is bright and even, allowing for a clear view of the product and packaging as she unboxes it. Her expression is focused and engaging as she presents the new item.
The woman holds the dual-ended product stick and swatches a dark red blush from one end onto the back of her left hand. She then uses her finger to gently spread the blush, demonstrating its color and texture. Her full makeup, bright pink hair, and the mint green and pink skeleton sweatshirt are clearly visible. The white shelving background remains present. The lighting is bright and effectively highlights the color and application of the blush on her hand. She speaks directly to the camera, explaining the product's attributes.
0:59swatching highlighter and mixing The woman demonstrates the highlighter end of the dual-ended product stick, applying some to the already swatched red blush on her hand. She then uses a small black makeup brush to expertly blend both the blush and highlighter on her hand, showing the combined effect. Her full makeup, bright pink hair, and the mint green and pink skeleton sweatshirt are visible. The white shelving background is still in view. The lighting is bright and consistent. A glitchy blue overlay with binary code and the hashtag "#womeninstem" briefly flashes over the screen, creating a pattern interrupt, then quickly disappears, returning to the woman blending the product.
1:03showing setting spray The woman holds up a teal cylindrical spray bottle prominently labeled "the POREfessional: SUPER SETTER" by Benefit. She talks about the product, showing the bottle from various angles, including a close-up of her hands turning it, and briefly shakes it to demonstrate its functionality. Her full makeup, bright pink hair, and the mint green and pink skeleton sweatshirt are clearly visible. The white shelving background is consistent throughout the scene. The lighting is bright and even, allowing for clear product visibility. Her expression is enthusiastic and informative as she presents the setting spray.
1:09applying setting spray The woman holds the teal setting spray bottle and applies the product by spraying it across her face multiple times, closing her eyes during application. After spraying, she looks directly at the camera, showcasing the fine mist and her perfectly set, finished makeup look. Her full, vibrant makeup, bright pink hair, and the mint green and pink skeleton sweatshirt are all clearly visible. The white shelving background is consistently in view. The lighting is bright and enhances the overall polished appearance of her makeup.
