0:00split screen beauty products loading The scene displays a dynamic split-screen composition, divided into four quadrants, with a search bar overlay across the middle. Each quadrant features a different beauty product or action. The top-left quadrant shows a female hand holding a black lipstick tube with a terracotta-colored bullet, gently rotating it against a bright, minimalist background. The top-right quadrant presents a white compact being slowly opened, revealing a shimmering, light brown pressed powder inside; the 'BY MARIO' brand name is visible on the inner lid, and the 'IPSY' logo is subtly placed in the upper right corner of this quadrant, all set against a dark background with reflective lighting. The bottom-left quadrant features a flat lay arrangement of various makeup products on a uniform dark grey surface, including a NARS eyeshadow palette with pink shades, two Charlotte Tilbury tubes, and a small black 'Ice'd' perfume bottle. The bottom-right quadrant shows a black mascara wand being dragged across a stark white surface, creating thick, graphic black streaks of mascara product. Overlaid horizontally across the center of the entire screen is a white search bar graphic with a magnifying glass icon on the left. Inside the search bar, the text 'IPSY ULTIMATE LOADING...' animates by progressively appearing as if being typed out. The overall lighting is soft and diffused, highlighting the product textures and details in each segment. The color palette is a mix of earthy tones, pinks, black, and white, creating a clean and professional aesthetic.