0:00intro problem statement The scene opens with a medium close-up shot of a young woman with long, dark, wavy hair, looking directly into the camera. She has light skin, noticeable blush on her cheeks, and appears to be smiling slightly. Her left hand is raised, fingers near her head, as if indicating thought or frustration. She is wearing a dark brown long-sleeved top. The framing is slightly tilted, a common aesthetic in social media videos, making the white ceiling with square panels and a white wall behind her visible. To her left, part of a white doorframe and a dark hanger with a light brown jacket are visible. The lighting is soft and even, suggesting natural light from a window or well-distributed indoor lighting. Dominant colors are warm browns, whites, and the woman's natural skin tones. Two white text overlays are present: 'Brain Fog -> Clarity' at the top in a bold, stylized font, and 'if your brain' at the bottom, which is cut off. This scene sets up a problem and promises a solution.
0:03problem agitation solution reveal The scene features a young woman in a medium shot, speaking directly to the camera. Her long, dark, wavy hair frames her face, and she has light skin with prominent blush on her cheeks. She wears a dark brown long-sleeved top. Behind her, a white wall is visible, along with white shelves on the right filled with various items including colorful books, small plants, and decorative objects. A round wooden sign is on the top shelf. To the left, a portion of a tall, modern floor lamp with a white cylindrical shade is visible. The lighting is bright and even, casting minimal shadows. Her expressions change from smiling and enthusiastic to more serious and relatable as she discusses past struggles with focus. She gestures with her hands as she speaks, emphasizing points. At 0:07, she closes her eyes and laughs, then opens them with a big smile. At 0:14, she holds up a small, cream-colored rectangular tin labeled 'alice' with dark lettering, showcasing the product clearly. White text overlays appear throughout: 'people kept asking me', 'why I seemed so focused', 'and on top of things', 'and I just can't gatekeep these any longer okay', 'trust me I used to be the queen of getting distracted', 'and getting one thing done in like three hours', 'so when I tell you Alice saved me', 'I'm not lying'.
The camera captures a close-up, overhead shot of hands opening a small, cream-colored rectangular tin labeled 'alice' with dark lettering. The tin is resting on the blue denim-clad lap of a person, with a hint of brown fabric from a top visible at the top of the frame. The hands have short, neatly trimmed fingernails and wear a silver ring on the ring finger of the left hand. As the tin is opened, the top is lifted to reveal two dark chocolate squares wrapped in white foil packaging, nestled inside. The lighting is bright and even. A white text overlay at the bottom reads: 'I take one'.
This is a close-up shot focused on the woman's right hand, which holds up a single square of dark chocolate, bringing it closer to the camera. The chocolate has a glossy finish and appears to be a solid, uniform square. The woman's face is partially visible in the background, out of focus, with a wide, excited smile. She is wearing a dark brown top and a silver ring on her ring finger. Her long, dark hair is visible around her face. To the left, a partially opened 'alice' tin can be seen. The background includes parts of the white shelving unit and a lamp from the earlier talking head scene, blurred. A white text overlay at the bottom states: 'brainstorm square a day'.
0:19product experience The scene shows a medium close-up of the young woman. Her eyes are closed, and she has a blissful, almost ecstatic expression on her face, as if savoring something delicious or experiencing a pleasant sensation. Her right hand is raised, open-palmed, near her chest, in a gesture that suggests enjoyment or contentment. Her long, dark, wavy hair frames her face. The background is the same as previous talking head shots, with white shelves, colorful books, and a lamp, blurred slightly. The lighting is soft and warm. A white text overlay at the bottom reads: 'it gives me'.
The young woman is back in a medium close-up, speaking directly to the camera. Her expression is confident and assured. She holds the 'alice' product tin in both hands near her chest, presenting it while she talks. Her long, dark, wavy hair is prominent, and her light skin still shows blush on her cheeks. The familiar background of white shelves with books and the lamp is visible, slightly out of focus. The lighting remains bright and even. She looks directly at the viewer. White text overlays convey the benefits: 'steady focus', 'better memory', 'and keeps the burnout away'.
0:22comparison statement The scene continues with the young woman in a medium close-up, speaking animatedly to the camera. She uses hand gestures, including an open hand gesture, to emphasize her points. Her long, dark, wavy hair is prominent, and her light skin shows blush. She wears a dark brown long-sleeved top. The background remains the white shelves with books and the lamp, slightly blurred. The lighting is bright and even. She conveys a sense of frustration or past struggle that has now been overcome. White text overlays appear as she speaks: 'I have tried everything else', 'coffee supplements', 'nothing has worked'.
This is a medium close-up shot of the young woman. She holds the 'alice' product tin with both hands in front of her chest, looking directly at the camera with a confident and knowing expression. Her long, dark, wavy hair is visible, and her light skin has blush. She wears a dark brown long-sleeved top. The background is the familiar white shelves and lamp, slightly out of focus. The lighting is bright and even. A white text overlay at the bottom simply states: 'like this alice'.
0:27unboxing product details The scene provides a close-up, overhead view of hands opening the 'alice' product tin, which rests on a white, marble-patterned surface. The tin is cream-colored with dark 'alice' branding. As the lid is lifted, a neatly arranged stack of dark chocolate squares wrapped in white foil is revealed. The hands have light skin, and a tattoo is visible on the inner wrist of the left hand. A silver ring is on the ring finger of the left hand. The lighting is bright, and a subtle shadow from the hand is cast on the tin. White text overlays include: 'it is natural', 'chocolatey heaven'.
The camera maintains a close-up, overhead shot. Hands are shown carefully unwrapping a dark chocolate square from its white foil packaging. The chocolate piece is dark brown and appears solid. The 'alice' tin, with its lid removed, is visible in the background on the white, marble-patterned surface. The hands have light skin, with a tattoo on the left inner wrist and a silver ring on the left ring finger. The lighting is bright and even. A white text overlay at the bottom reads: 'and everything I've'.
The young woman is shown in a medium close-up, holding the 'alice' product tin in both hands near her chest. She speaks earnestly to the camera, with a sincere and reassuring expression. Her long, dark, wavy hair is prominent, and her light skin still has blush. She wears a dark brown long-sleeved top. The background of white shelves with books and a lamp is visible, slightly out of focus. The lighting is bright and even. White text overlays read: 'needed for years', 'if focus and energy have been a struggle', 'please just feel the difference for yourself'.
This is a wide shot showing the young woman seated at a dark-colored table, facing away from the camera's direct line of sight but slightly angled towards it. She is wearing a light grey hooded sweatshirt and is focused on typing on a silver laptop. Her long, dark hair is visible. On the table to her right, a white ceramic mug with a handle is placed, and next to it, the 'alice' product tin is clearly visible. The background features a light-colored wall with four black-framed pictures hung vertically, appearing to be family photographs. The lighting is soft and ambient. A white text overlay at the bottom reads: 'yourself'.
0:35product placement A close-up shot focuses on the 'alice' product tin and a white ceramic mug, both resting on a dark, sleek desk surface. A silver laptop is partially visible in the upper left corner, indicating a work or study setting. The 'alice' tin is cream-colored with dark lettering and a small mushroom icon. The mug is plain white. The lighting is soft and diffused, creating a clean, modern aesthetic. A white text overlay at the bottom reads: 'perfect time to'.
0:36call to action discount The scene concludes with the young woman in a medium close-up, holding the 'alice' product tin in both hands near her chest. She speaks enthusiastically to the camera, pointing her right index finger towards the tin. Her long, dark, wavy hair frames her face, and her light skin has blush. She wears a dark brown long-sleeved top. The background of white shelves with books and a lamp is visible, slightly out of focus. The lighting is bright and even. She smiles confidently, encouraging viewers to take advantage of an offer. White text overlays present a final call to action: 'because they are', 'having 30% off', 'subscriptions'.
