0:00intro problem setup A medium-close-up shot shows a young Caucasian woman with long, dark, wavy hair, wearing a dark brown long-sleeved top and light blue jeans. She is seated on a grey sofa with a textured, light brown blanket visible to her right. The camera is positioned slightly above her, looking down at an angle. Initially, she looks up and slightly to the right, then turns her gaze directly at the camera with a slight pout, holding a silver laptop in her lap with both hands on the keyboard. Bright, soft frontal lighting illuminates her face and the scene, creating minimal shadows. The background is blurred, but hints at a minimalist room with light-colored walls. Overlaid text in white reads "How to stay locked in while WFH".
A medium close-up shot of the same young woman, now facing the camera directly, positioned slightly below her eye level. She is wearing the same dark brown long-sleeved top. Her long, dark, wavy hair frames her face. She has a slight, sympathetic smile and her eyes are looking straight into the lens. The background features white built-in shelves with various books and decorative items, including a small green plant and a circular wooden plaque. The lighting is soft and even, highlighting her facial features. White overlaid text from the previous scene, "How to stay locked in while WFH", persists at the bottom of the frame.
0:03frustration narration The shot is a medium-close-up of the young woman as she talks directly to the camera. She holds a small, rectangular, light-beige tin with the word "alice" in black lettering on it, positioning it near her chest. Her expression changes from a slight smile to a more determined, almost exasperated look as she speaks, emphasizing her words with subtle head movements. Her dark wavy hair is still prominent. The background remains the same, featuring white shelves with books and decor, providing a clean, home-office aesthetic. The soft, even lighting continues to illuminate her. The overlaid text "How to stay locked in while WFH" remains present.
0:08product introduction The shot maintains a medium-close-up of the woman, now presenting the 'alice' tin more explicitly. She holds the light-beige tin with both hands at chest level, turning it slightly to ensure the label is clearly visible to the camera. She smiles warmly and nods, gesturing with her fingers, indicating she is introducing the product. Her dark wavy hair is still visible, framing her face. The background of white shelves with books and decor remains. The soft, even lighting illuminates her and the product, making the branding clear. The overlaid text is still visible at the bottom of the screen.
0:10chocolate piece close up A close-up shot focuses on the woman's right hand, which holds a small, square, dark chocolate piece between her thumb and forefinger. Her left hand, still holding the 'alice' tin, is blurred in the background. She wears a silver ring on her left ring finger. The background is a soft, light blur of the white shelves. The lighting highlights the texture of the chocolate and the subtle details of her hand and ring. The overlaid text "How to stay locked in while WFH" is visible at the bottom.
0:11post chocolate reaction Returning to a medium-close-up of the woman, she gestures with her hands after showing the chocolate piece. Her left hand holds the 'alice' tin. She looks upwards and to the right, then back towards the camera, mouthing words and appearing to be thinking or reacting positively to the idea of the product. Her dark wavy hair is still framing her face. The background of white shelves remains. The lighting is soft and consistent. The overlaid text continues.
The shot is a medium-close-up of the woman, continuing her narration while holding the 'alice' tin with both hands. She expresses a thoughtful and slightly skeptical yet willing expression, raising her eyebrows and making small hand gestures to emphasize her points. Her long, dark, wavy hair is visible. The background consists of the familiar white shelves filled with books and decorative objects. The soft, frontal lighting ensures clear visibility of her face and the product. The white overlaid text persists at the bottom of the screen.
0:17working and consuming A medium wide shot shows the woman seated at a dark circular table, typing on a silver laptop. She wears a light grey hooded sweatshirt with a zipper. Her dark wavy hair is pulled back or falls naturally. To her right, a white mug is placed on the table, and to her left, the 'alice' tin is visible. She takes a piece of chocolate from the tin and brings it to her mouth. The background features a light-colored wall adorned with four framed black and white photos arranged in a grid. Soft, even lighting illuminates the scene from above and in front. The overlaid text "Now I take one brainstorm square in the morning" appears at the bottom.
This is a medium-close-up of the woman, returning to the white-shelved background. She is holding the 'alice' tin with both hands, slowly opening its lid to reveal the contents, presumably more chocolate pieces. She looks directly at the camera with a slight smile and a knowing glance. Her long, dark, wavy hair is visible. The lighting is soft and consistent. The overlaid text "and I am totally locked in" is visible at the bottom of the screen.
A medium wide shot from a slightly different angle than the previous desk scene. The woman is again seated at the dark circular table, fully absorbed in typing on her silver laptop. Her expression is one of intense focus and concentration. The white mug and the 'alice' tin are still visible on the table. The background shows the light-colored wall with the four framed black and white photos. The lighting is bright and even. The overlaid text "Like I can power through my tasks" is visible at the bottom.
0:22writing todo list An overhead shot looking down at a spiral-bound notebook and a silver laptop keyboard. A hand, presumably the woman's, is writing on a page titled 'TDL' (To-Do List) with a black pen. The list includes items like 'finish doc appt', 'meetings', 'emails + follow ups', and 'laundry + organize'. The laptop keyboard is partially visible to the left. The background is a clean, dark desktop surface. The lighting is bright and even, casting subtle shadows. The overlaid text "without feeling distracted" is visible.
0:23benefit explanation A medium-close-up of the woman, back in front of the white shelves. She holds the 'alice' tin with one hand, pointing at it with the other while she explains the product's benefits. Her expression is enthusiastic and confident, with a wide smile appearing as she describes the positive effects. Her dark wavy hair is still visible. The background with books and decor remains. The soft, frontal lighting highlights her animated face. The overlaid text changes to "It supports long-term brain health, memory, energy and after a few weeks, I feel so motivated and clear headed."
0:29product unboxing detail An overhead close-up shot focuses on a pair of hands (presumably the woman's) on a white, subtly textured marble-like surface. The hands delicately open the 'alice' tin, revealing a dark chocolate bar wrapped in a patterned foil. They then carefully unwrap a segment of the chocolate bar, showing the dark, solid pieces within. The lighting is bright and crisp, creating distinct shadows, suggesting natural light from a window above or to the side. The overlaid text reads "If focus and energy have been a struggle".
0:33call to action and offer A medium-close-up shot of the woman, once again in front of the white shelves. She holds the 'alice' tin with both hands at chest level, looking directly at the camera with a warm, encouraging smile. She gestures with her hands to reinforce her message. Her dark wavy hair is prominent. The background of white shelves with books and decor remains consistent. The soft, frontal lighting provides clear visibility. The overlaid text reads "please just feel the difference for yourself. Now is the perfect time to try because they are having 30% off subscriptions."
