0:00opening dance to do list The scene opens with a medium full shot of a young adult woman dancing playfully in what appears to be an entryway or hallway. The background features a dark grey accent wall contrasting with white wainscoting and a wooden staircase with a white banister winding upwards to the right. To the left, a white door with a brass knob is partially visible. A potted green plant sits on a wicker stand next to the stairs, and a dark bag rests on a light-colored chair further back on the right. Overlayed white text reads "TO DO LIST" at the top, with "dishes," "work meetings," and "clean house" listed below, all with strike-throughs suggesting they are being checked off. The lighting is bright and even, highlighting the woman's movements. She performs a short, energetic dance, then intentionally falls to the floor as the "TO DO LIST" items are crossed out, concluding the opening hook. The dominant colors are the warm browns of the wood floor and her top, light blue of her jeans, and the stark contrast of the dark wall and white trim.
0:02talking head frustration The camera is positioned for a medium close-up shot, framing a young adult woman from the chest up. She is speaking directly to the camera, conveying a sense of frustration and exasperation. The background is a brightly lit interior, featuring white built-in shelves filled with an assortment of colorful books, a small green plant, and various decorative objects like a round wooden plaque and small white sculptural items. The background is softly blurred to keep focus on the woman. Her facial expressions are animated, her eyes wide, and her mouth open as she speaks, emphasizing her dialogue. She gestures subtly with her hands to underline her points. The lighting is soft and frontal, illuminating her face evenly. The color palette is warm, with her brown top contrasting with the white shelves and splashes of color from the books. Subtitles appear on the screen, showing "I swear if I spent one more day not getting anything checked off my to-do list, I was gonna have a menti-B, okay? And then my friend told me".
0:09talking head product intro This is a medium close-up shot of the same young adult woman, still speaking directly to the camera. She holds a small, rectangular, off-white tin with the "alice" logo clearly visible in her left hand, bringing it into the lower-left portion of the frame. Her right index finger points towards the tin as she talks about the product. The background remains the same blurred white shelving unit with books and decor, maintaining continuity with the previous scene. Her expression is now more inquisitive and slightly conspiratorial as she introduces the solution. The soft, frontal lighting continues to illuminate her face. Subtitles display "about these functional".
0:10product reveal hands A close-up shot focuses on two hands opening a small, off-white rectangular tin. The tin, branded "alice," is being carefully opened to reveal several dark brown, individually wrapped chocolate squares inside. The background is softly blurred, showing hints of the interior setting. The hands are manicured with light-colored nail polish and wear a silver ring on the left ring finger. The lighting is even and bright, highlighting the product details. The scene emphasizes the product itself, showcasing its packaging and contents.
0:11talking head consideration This scene continues with a medium close-up of the young adult woman talking directly to the camera, framed from the chest up. She holds the "alice" tin in her hands, occasionally bringing it slightly into view or gesturing with it. Her expressions range from thoughtful and curious to a more resolved and slightly amused look, as she recounts her decision to try the product. She makes various hand gestures to complement her speech, such as an open palm, a shrug, and a confident nod. The blurred white shelves with books and decor continue to form the background, maintaining a consistent visual environment. The soft, frontal lighting emphasizes her expressive face. Subtitles track her dialogue: "become productive again and I was like okay I've tried everything else, what would it hurt to just eat some chocolate".
0:17working at laptop initial A medium shot captures a young adult woman sitting at a dark, possibly wooden, table with a silver laptop open in front of her. A white ceramic mug sits to the right of the laptop. The woman is looking down at the laptop screen with a serious and focused expression. The background consists of a light-colored paneled wall adorned with several black-framed pictures containing family photos, creating a cozy home or cafe ambiance. The "alice" product tin is prominently placed on the table next to the mug, ensuring brand visibility. The lighting is bright and even, suggesting an indoor daytime setting. Subtitles read: "Now I take one".
0:18eating chocolate at desk This medium shot continues from the previous scene, showing the young adult woman at the same dark table with her laptop and mug. She now picks up the "alice" tin, opens it, and takes a piece of dark chocolate from inside. Her action is deliberate and natural, as if incorporating the product into her daily routine. Her expression remains focused but with a hint of satisfaction as she brings the chocolate to her mouth. The background with the framed pictures is still visible, providing context to the setting. The lighting remains bright and consistent. Subtitles read: "brainstorm square".
0:19talking head locked in A medium close-up of the woman, similar to the earlier talking head segments. She holds the "alice" tin in her hands, looking slightly upward and to the side with a thoughtful, almost determined expression. The blurred white shelves are still visible behind her. This shot serves as a brief interjection, emphasizing the feeling of being "locked in" after consuming the product. The soft, frontal lighting highlights her features. Subtitles read: "in the morning".
0:20working at laptop focused Returning to the medium shot of the woman at the dark table with her laptop. She is actively typing on the keyboard, her posture engaged, and her gaze fixed on the screen, indicating deep concentration. The white ceramic mug and the "alice" tin are still on the table beside the laptop. The framed pictures on the paneled wall continue to provide the consistent background. The bright, even lighting reinforces the productive and calm atmosphere. Subtitles read: "and I am".
0:21talking head benefits part1 This sequence combines several short talking head shots into a coherent segment, featuring the young adult woman speaking directly to the camera in a medium close-up. She holds the "alice" tin in her hands, occasionally pointing to it with her left hand while emphasizing various benefits. Her expressions are enthusiastic and confident as she details the product's advantages. The consistently blurred white shelving unit, with its books and decor, forms the background. The soft, frontal lighting provides a clear view of her face and gestures. Text overlays progress through her spoken words: "totally locked in. Like I can power through my tasks without feeling distracted. It supports long-term brain health, memory, energy".
0:26talking head benefits part2 The medium close-up continues with the same young adult woman speaking animatedly to the camera. She holds the "alice" tin close to her face, smiling broadly and making an expressive open-hand gesture to convey her positive feelings. Her facial expressions are bright and energetic, reflecting genuine satisfaction and motivation. The blurred white shelves with books and decor remain the consistent background, and the soft, frontal lighting accentuates her joyful demeanor. Subtitles display her statement: "and after a few weeks, I feel so motivated and clear-headed".
0:30product showcase tin A close-up, overhead shot of a pair of hands holding the "alice" mushroom chocolate tin against a pristine white marble background. The tin is light beige with "alice MUSHROOM CHOCOLATE dietary supplement | 16 servings NET WT. 2.80Z (80G)" printed in black text. The lighting is bright and even, highlighting the clean, modern aesthetic of the product packaging. The hands hold the tin steady, allowing a clear view of all the branding and product information.
0:31product showcase opening A close-up, overhead shot of hands opening the "alice" mushroom chocolate tin on a white marble background. The tin's lid is lifted to reveal several individually wrapped dark chocolate squares inside. One square is partially pulled out of its individual wrapper, showing the "alice BRAINSTORM" branding on the wrapper itself. The scene meticulously displays the product's internal packaging and contents, emphasizing quality and detail. The bright, even lighting ensures clarity.
0:32product showcase breaking A close-up, overhead shot focuses on hands unwrapping one of the dark chocolate squares from the "alice" tin and breaking it into smaller pieces. The chocolate square has small mushroom icons embossed on its surface. The white marble background and bright, even lighting remain consistent, providing a clean and inviting visual. This shot highlights the physical form of the product and its readiness for consumption.
0:33talking head call to action The final segment is a medium close-up of the young adult woman, speaking directly and persuasively to the camera. She holds the "alice" tin, occasionally gesturing with an open palm or pointing to the product, conveying a sense of conviction and urgency. Her facial expressions are confident and encouraging, inviting viewers to try the product. The blurred white shelves and decor continue to provide the familiar background. The soft, frontal lighting accentuates her direct gaze and engaging demeanor. Subtitles guide the viewer through her final statements: "If focus and energy have been a struggle, please just feel the difference for yourself. Now is the perfect time to try because they are having 30% off subscriptions." The scene ends with her confidently holding the product.
